• Zenonade - Plane / Stewardess - (2013) :30 (Czech Republic)
    How relaxed do you get from drinking this relaxing drink? So relaxed you fantasize about all the passengers being dead. Wait, what? Point here? To get some attention for being controversial, I suppose - but it just comes off as a little quirky and weird. And creepy. Because if you're really relaxed, you don't care about the life and death of passengers, as long as you have a seat to lounge in, right?
    10, May 2013

  • RNC - unaired '3 AM' Benghazi attack ad - (2012) :30 (USA)
    Here's the Benghazi attack ad the Republican National Committee created during last election, but never aired. It was approved in the final weeks of the presidential campaign, and replays Hillary Clinton's "3 a.m phone call" commercial from the 2008 campaign, then adds video of the burning U.S. consulate in Benghazi, Libya. The Call Came. On September 12, 2012. Security Requests Denied. Four Americans Dead. And an Administration whose story is still changing. The Call Came.
    10, May 2013

  • Brooklyn Industries criticized for using Hurricane Sandy devastation as fashion backdrop
    Oh yes, Swagger New York reports that Brooklyn Fashion Label Criticized For Using Hurricane Sandy Devastation As Campaign Backdrop, because the latest catalogue is shot at Rockaway beach in Queens. The very beach hurricane Sandy destroyed. Back when Sandy happened we listed the brand heroes and scoundrels of superstorm Sandy, putting Brooklyn Industries as hero because they were affected by the storm, and still managed to be classy.
    10, May 2013

  • Coca Cola - Ice Breaker - (2013) 2:00 (China)
    Two minutes is spent on explaining this vending machine idea. Can't we make these clips shorter? The idea is rather simple, tighten the caps on Coke bottles, fill a vending machine with these prepped bottles. Put the vending machine in the most romantic park of Shanghai. Wait for young ladies to fail opening a bottle who will then need to ask the nearest man for help, hope that romantic sparks fly. In a city where it's hard to meet people, it's a cute setup to allow for making new friends and...
    10, May 2013

  • Diet Coke - The Slender Vender - (2013) 1:44 (France)
    The idea is quite nice, turn the vending machine into a slender pole, reminding people that Diet Coke is the skinny choice. The 1 minute and 44 seconds showing it off is a bit much though, the idea is easily understood it from the first shot. The machines were spotted all over Paris, giving away free diet coke. At hairdressers, in gyms, squeezed between other vending machines, in the middle of the bridges, streets and cafés. There's even a pinterest shot in this study, no idea why anyone would...
    10, May 2013

  • The Vein "Magma" (2013) 1:30 (U.S.A.)
    This is a music video for the Vein but it's also an art piece comissioned by Adobe to highlight their new Creative Suite. It's kinda trippy.
    10, May 2013

  • Aviv for Holocaust Survivors and Dorot "People, Not Numbers" (2013) 2:00 (U.S.A.)

    Simply because of age, time is running out for Holocaust survivors. For Holocaust Memorial Day, Saatchi and Saatchi Israel decided to push the envelope with a campaign that both worked to preserve the stories of remaining survivors, and make sure teenagers heard them. They began by recording having the Holocaust survivors tell their stories and show their tattoos. They then created the an initiative on Holocaust Memorial Day that gave teenagers in Israel and abroad temporary tattoos of...
    09, May 2013

  • Scottish Government. “Not far? Leave the Car” (2014) :40 (U.K.)
    Vaguely reminiscent of The Ministry of Silly Walks this spot reminds us that our legs want to walk. Especially if the journey is short. Love the strange 70's cinematography here.
    09, May 2013
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