news from the front

Not Milk? Small Town Declares Lactose Intolerance to Commercial Cash Cow

claymore's picture
Posted by claymore on 8. November 2002 - 5:19

It's had a good run. No, it's had a great run. It's had a long, long run. It even achieved status as an ubiquitous catch phrase. And every time we started to think that they milked it for all it was worth, they turned around and surprised us with something fresh.

They tried to rise to the challenge once again, but the best laid plans of cows and men don't always play out as hoped...

Scandinavian Logos

dabitch's picture
Posted by dabitch on 5. November 2002 - 14:12

Have you made any scandinavian Logos lately?

You should submit them to www.scandinavianlogo.com and you might just be one of the logo designers whos work is shown off in this book-to-soon-be. Get cracking.

What Do You Want On Your Tombstone?

claymore's picture
Posted by claymore on 1. November 2002 - 6:53

Actor/Iceman Val Kilmer is the new pitchman for $18 billion defense contractor Northrop Grumman.

Now the big question is... Is this a work of real genius, or just plain batty?

Cut Off telemarketeers

dabitch's picture
Posted by dabitch on 29. October 2002 - 13:29

Wired news teach a good trick on how to get rid of telemarketeers today.

If you're not the type to use the three-yes questions or the cheat-sheet to out-talk them that we showed you here earlier - Wired's way of screening might be just what you are looking for.

... First get a soundfile of the ascending three-note special-information tone you hear before the 'we're sorry...'

butterflies pollute new york city

dabitch's picture
Posted by dabitch on 28. October 2002 - 13:11

Microsoft Corp. apologized to New York City Cnn reports.

The fashion police did not arrest the rollerblading butterfly winged spokespeople Microsoft sent out on New York city streets last week, but it's only a matter of time.

Wait! There's more on this latest flap...

UniBond's No More Cracks fills screens fast

dabitch's picture
Posted by dabitch on 26. October 2002 - 6:35

manchester online reports:" Last night, an ad for UniBond's No More Cracks filler was rushed onto to TV-screens - just hours after the last shakes from a tremor measuring 2.8 on the Richter scale."

The slam-dunk topical ad was created by Didsbury agency BDH/TBWA, which has lived through the "swarm" of Greater Manchester earth movements first hand lately.

Danny Brooke-Taylor, creative director at BDH/TBWA, said: "We're usually asking for more time on projects so we've probably shot ourselves in the foot here.

Anti anti drug ads?

dabitch's picture
Posted by dabitch on 26. October 2002 - 3:00

These Anti Drug ads linking drug money (QT commercial) through murder, violence, corruption to terrorism (QT commercial) have sparked a discussion over at Kuro5hin.org :: Got parody? .

It was only a matter of time.

"I helped blow up a Bali nightclub -- by driving my SUV to work every day!" appears in Salon, and a day later it seems Salon will raise money for, and air the best parody.

" Salon and I have been flooded with hundreds of e-mails from readers in response to yesterday's column, "I helped blow up a Bali nightclub -- by driving my SUV to work every day!" The column called for a citizens' ad campaign aimed at getting people to stop driving gas-guzzling cars and SUVs -- and readers loved the idea.

To make it happen, the Natural Resources Defense Council (NRDC) on Tuesday opened a special account for these donations.

... Let's do our best to get these ads on the air."

neuroscience and advertising

caffeinegoddess's picture
Posted by caffeinegoddess on 3. October 2002 - 17:08

Salon article "Madison Avenue and your brain" looks at the science behind why advertising works.

One Show Movie

gb's picture
Posted by gb on 26. August 2002 - 16:17

Movie from this year's One Show. Funny!

http://homepage.mac.com/johnpatroulis/iMovieTheater3.html

Aww, rats.

claymore's picture
Posted by claymore on 12. August 2002 - 4:57

Boy, you'd think that after the Black Death and other happy fun times, that Britain would have figured out that filth=rats, and rats=bad by now. Nope.

Well, it's time for a bit of public awareness again, along with a somewhat disturbing commercial. Enjoy, and pick up after yourself, for godsake!

Alex cleans up his act

cjwindows's picture
Posted by cjwindows on 10. August 2002 - 13:52

Big brother uk's hygiene freak alex sibley has been scooped up for a six figure sum by Domestos.....

Levi's change its scenery

cjwindows's picture
Posted by cjwindows on 10. August 2002 - 13:21

Levi's has made a dramatic change from it's glitzy odyssey campaign broadcast earlier on this year.
The latest ads for it's new "Worn jeans",was filmed in london's elephant and castle. It shows levi's model's rubbing themselves against Various cerfaces, such as buses, bed's and walls.

The ads also introduce the latest levi's catchline (which i'm sure will cause somebody to complain) "Rub yourself".

BBH comented that they wanted to take a different direction from odyssey

"We have a motto at BBH: when everyone else zigs, it's time to zag."

Black Starbuck

dabitch's picture
Posted by dabitch on 2. August 2002 - 2:35

Is Starbucks marketing tactic to sue everybody?
It's an interesting way to get word of mouth, and in the case of Sambucks,
not too far fetched to belive that was done for her own publicity. Laying the law down on a creative mocha Frappuccino addict for messing with their squeaky-clean trademark shirts though is another story. Brings the 'evil corp' of the new york 130 dollar water story to mind - which spread and confirmed across the web like a bad stain. This made them retract ads quickly anytime someone said 'collapse' for fear of offending.

advice: keep this spin tactic up, you'll get dizzy and fall over starbucked.

Baby you remind me of roadkill

dabitch's picture
Posted by dabitch on 28. July 2002 - 23:34

Koalas killed by cars are to be painted a fluorescent red and left on the side of roads for 24 hours in a "Stephen King-style" shock tactic to make Australian motorists drive more carefully through the marsupials' breeding grounds reports CNN. Shock advertising works? We'll see.

Would you wear Bin Ladin pants?

dabitch's picture
Posted by dabitch on 23. July 2002 - 18:25

"Outraged Swiss authorities have revoked the Bin Ladin trademark that had been registered by the millionaire half-brother of the al-Qaida leader Osama bin Laden."

Before September 11 the Swiss Federal Institute of Intellectual Property granted a trademark to Yeslam Binladin, giving him the go-ahead to use the name on a range of clothes and accessories. now Guardian reports that the Swiss body said it now felt the trademark could be considered ethically and morally offensive.

Watch this space

cip's picture
Posted by cip on 18. July 2002 - 12:53

"It's a dark, gory type of game and we thought it was appropriate to raise advertising to a new level."

Pop-up ads coming to television?

EricR's picture
Posted by EricR on 16. July 2002 - 14:16

According to this article at Access Atlanta, TV execs are putting pop-up ads in television programming because they feel that normal TV ads aren't getting enough respect.

I never realized TV ads were respectable.

writers block?

adlib's picture
Posted by adlib on 9. July 2002 - 23:30

Logophilia, home of the Word Spy. Each weekday they post a new word, and a citation to show how it people are using it. The Random word spy sounds the most interesting waste of office hours toy, alas it is not working right now.

another great site to visually stimulate your wordy self is the visual thesaurus which I found whilst surfing dabitch's own little site. ty dab!

Gap in new clothing

dabitch's picture
Posted by dabitch on 8. July 2002 - 16:29

I can't believe Clay didn't link over to his collection of Gap ads, that proves Paul Ardens favorite soundbite "music is 70% of a commercial. Sometimes 90%".
Gap in new sounds is over in Clays adtothebone pelvic commercials collection.

I Want To Hawk You Like An Animal!

claymore's picture
Posted by claymore on 5. July 2002 - 16:22

''If we never got a letter of complaint, we're being way too conservative.''
- Scott Gilbert, CEO, Saatchi & Saatchi, Los Angeles.

USA Today takes a surprisingly open-minded look at animals used in ads, and the special interest groups that spaz out about animals used in ads. It's an easy read, so read it here.

So... are you offended, or are people finally beginning to realize that what they see in TV commercials ISN'T REALLY HAPPENING!?

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