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Brands and insincere 'purpose' marketing tactics, what a tangled web.

"Purpose is not a watered-down reflection of whatever happens to be trending on social media."
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Kellogg's possibly facing boycott due to Tony the Tiger posing with Dylan Mulvaney

Well, this is an odd one, but several sources are claiming that Kellogg's is facing boycotts because Tony the Tiger posed with Dylan Mulvaney on
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Shut up and sell the product

I have always been against brands wading into the cultural conversation regarding any topic du jour for several reasons.
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A New Definition of Creative

I remember when the word “creative” was an adjective. Of course, today it’s also a noun.
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Dylan Mulvaney as spokesperson for Nike women and Bud Light cause backlash.

Dylan Mulvaney's agents over at CAA are working hard for their money.
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EOS Unmanhandle your face

Just leave me alone.
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Advice for people who need to hear it

About a decade ago (give or take a year or two) I was a senior copywriter on adidas Originals at Sid Lee in Montreal.
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Balenciaga’s controversial new campaign and the long history of ‘shockvertising’

Kim Kardashian is refining her personal brand. Right-wing news outlet Fox TV is gaining viewers through attention-grabbing headlines.

#BoycottTampax trends after ill-advised tweet, as brand Tampax doubles down on it.

This is the story of how Tampax torpedoed its own brand.
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Dylan Mulvaney has a paid partnership with Haus Labs, Lady Gaga's brand.

Dylan Mulvaney has a paid partnership with Haus Labs, Lady Gaga's brand.
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"Zoom in on that" Ulta

Ulta releases David Lopez interview discussing "Girlhood" with Dylan Mulvaney - receives prompt backlash and #BoycottUlta hashtag

When you are the leading brand with the largest market share of your niche, it makes sense to expand the market.
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Major advertisers flee platform due to Twitter's child porn problem

Major advertisers including DirecTV, Dyson, Forbes, Mazda, and PBS Kids have suspended or canceled advertising campaigns on Twitter because their ads
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Dean of SCA 2.0. Marc Lewis goes off At AdAge for suggesting the ad industry hire new creative talent from Tiktok.

As I've said so often before; advertising is the only industry where people think you don't have to be educated for it.
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Did Tampax really reach out to Dylan Mulvaney for a collaboration on TikTok?

I'll just preface all of this with the fact that I never use Tampax.

Roccamore runs a #RespectHighHeels: More women in the boardrooms campaign on International Women's Day, it backfires

Only 20% of all board members in Danish companies are female - 1 woman for every 4 men. It's 6%, if you remove family connections.
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The Super Bowl Ads milked nostalgia dry.

Same old same old. Emphasis on same. And old.

Blanguage asks: Is Tiffany & Co really ‘About Love’ in their latest campaign?

The creative and cultural agency, Blanguage is founded by two best friends, Daniel Amoakoh (Head of Creative) & Junior Olomowewe. 
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Peloton's Stylish Post-Lockdown Ad stole its visual concept from Lowe's

Hacks at Peloton nicked a visual concept because they used the same post house.

Agency Hunt create "Burger Queen" to grill Burger King on failed international women's day ad.

"We’re tired of being told our place is in the kitchen so we created some cool shit to fight sexism." The line was meant to meant to promote

Spectator magazine doesn't bow to peer pressure, or editorial influence

The UK magazine stands for editorial independence.

Fat Tire Shaming: New Belgium's downer tactic for climate change

August 7th was International Beer Day, yet another made up holiday designed specifically for brands to capitalize on their social media and PR channel
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The ad industry won't change for good until it hits rock bottom

Back in the mid-90’s Jay Chiat was simultaneously scoffed at and envied for attempting to create the ad industry’s first “virtual offices.” The theory
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Netflix goes the cheap route to appease the trans cause du jour, which may cost them.

As Kidsleepy noted in an earlier article headlined Wokevertising for fun and profit, advertising has a way of jumping onto the cause du jour head firs
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Wokevertising for fun and profit.

The advertising world only cares about causes just long enough for one or two award seasons before they move on to something else that is considered f
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Can you catch lightning in a bottle twice? Not if you're Miller "High Life"

This is a tale of two beer brands. Budweiser and Miller. Both had some iconic campaigns around the early 00's.

Great depression patent for patterned packaging spawned an entire industry of feed sack fashion

The pivoting of advertising ideas during the great depression are lessons we should learn from today.

The Creative Singularity

The following was written by Mike Hughes on his Linkedin and is reprinted with permission.

Coronavirus is a sign for us to end the open office floor plan

I got to thinking about the atrocity that is the open office plan, and it led me to tweet this.
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Extraordinary times call for extraordinary minds

So here we are.
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Updating your LinkedIn. During a Pandemic.

Updating your LinkedIn resume--during a pandemic I don't mean to brag, but I've gotten out of bed, made meals for my family, went for wal

Can we stop with the coronavirus ads already

My LinkedIn feed is polluted with dozens upon dozens of brands (or students making spec ads for said brands) all manipulating their logos in an effort

Omnicom joins every other holding company in mandating work-from-home policy

A nifty headline over at MediaPost suggested that a Change.org petition signed by 82 people was the reason why a holding company of 70,000+ employees
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An open message to ad students

Dick Edelman

It was fascinating to watch faux woke joke and quintessential cliche of a PR agency in the worst possible sense Edelman struggle to turn its cowardice
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Mass marketing ritual murder for fun, profit & societal control

"Don’t you think those people deserved to die? They were involved in kiddie porn.” -- Charles Manson, “Hollywood Star” interview
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How can a parent navigate life as a freelancer.

When I chose freelance as the next step in my career as a creative in advertising the main underlying reason was the hope of flexibility.
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Advertising vs. the Divine Feminine

Why are the most famous people in or from advertising today so damn vile?

Campaign Magazine puts Nigel Farage on the cover: "Ad industry has 'no idea what's going on in people's lives'"

Farage proclaims in an exclusive interview with Campaign Magazine that the Ad industry has 'no idea what's going on in people's lives&#

NUKE NIKE

Nike's gotta go.
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MAD Magazine is dead. Long live MAD Magazine.

The 67 year-old satirical magazine will cease publications this year.
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INDEPENDENCE DAY: LEAVE 4TH OF JULY AND DON’T COME BACK

Happy birthday my fellow American patriots!
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CANNES LYIN’S: THE GRAND PRICKS’ HARD TRUTH

Despite a Unilever exec’s “Woke-washing” warning, the Cannes Lyin’s Grand Pricks this year didn’t seem to get the cosmic cultural memo that empty-head
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THE CANNES LYIN’S, 2019: AN EMBALMING IN TWO PARTS

I hadn’t really planned on writing (again) about advertising’s biggest narcissist clown confab, the Cannes Lions—or, let’s call them, more appropriate
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Manifest CEO calls out client for ripping off their work.

Like all industries, advertising is filled with good eggs and bad ones.

Regarding all the #MeToo posts, here's a thought.

In the wake of the Weinstein scandal, many professional women in advertising are sharing their stories in the #metoo hashtag spirit.
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Quick thoughts on Publicis

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Do you harp on about diversity in advertising? Put your money to making it happen.

The School of Communication Arts in London has launched a clever fundraiser in these pre-Cannes days.
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Super Bowl 2017: Home of the outraged

Dare to be diverse when you hire people in advertising

When I wrote ”Våga anställa annorlunda – på riktigt” for Sweden's leading advertising & media paper Resumé, it came hot on the heels of anoth

Sweden celebrates 250 years of Freedom of speech with ad campaign & Women journalist seminar

he Ministry of Foreign affairs in Sweden have produced this silent ad called #Free the Speech for the 250th anniversary of our Freedom Of the press la

Post-election backlash: A tale of two brands

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Warner Brothers gets fined by FTC, PewDiePie skates free

The social web made the web asocial - from clickbait to Gawker.

Every fortnight I write a piece for the opinion pages of Resumé, this week I decided to translate it.
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What's in a title? What should yours be?

The "Twitterati" are not served Twitter ads

On Twitter, you might see me as a little red TV adland, as that usually is me cracking snarky jokes at all hours of the evening, though I am not the o
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Swedish journalists call the Swedish Number: Man on the line says media lies & no freedom of speech

Swedish number hijacked by trolls - and may I say "I told you so"?
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Dave Trott: "It's Not Black and White" - but the backlash to anything usually is

I'm glad Dave Trott, ad-man with his name on many ad agency doors, and many ad books (Creative Mischief is one, Predatory Thinking another, both
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I Love Open Floor Plan Offices.

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Who cares about the Beyhive? Red Lobster's making honey.

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If hospitals were like advertising agencies.

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Time magazine the latest to screw content creators

What do musicians and car companies have in common?

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For musicians it's trickle down misery

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Banksy mural commenting on racism gets mistaken as racist

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