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Roger Brings The Laughs In Image Campaigns For Lifetime TV's "Preachers' Daughters" and "Dance Moms"
Following Lifetime TV's buzz-worthy "Maniac" spot for "Dance Moms," LA-based mixed-media production studio Roger recently reunited with the network to create a new series of promos for "Preachers' Daughters." The brand-new reality documentary series premiered on March 12th. Led by Creative Director Terence Lee, the promos comically present the trials and tribulations of teen parenting (with biblical proportions).
By now you've seen the Adland Girl video from low cal food people Kerry Low Low. You know, the one that plays like an SNL parody commercial that also feels inspired by Women Laughing Alone With Salad. It's all so very tongue and cheek and har har, I know right? We totally are like that in our ads. And it's coming from a low-cal cheese brand! They even have a Facebook Page that is hilarious!
Heard City Mixers Cory Melious and Dan Flosdorf recently teamed with Human Worldwide to work on, a powerful new documentary premiering at the 2013 Tribeca Film Festival.
A welcome addition to the MPC family, Chris Bernier joins as VFX Supervisor and CG Lead. “We are delighted that Chris has joined our growing team,” says NY Executive Producer Justin Brukman, continuing, “Chris is an immense creative talent as demonstrated by his impressive reel. We’re looking forward to him taking the lead on a number projects – both our creative and production teams are thrilled to have him on board.”
The IBEW Local 103 headquarters, which is right off the well trafficked I-93, has an electronic billboard where they usually display messages of news or political nature, depending on what they're up to. Today it had one word.
Don't mess with Boston, people. Just don't.
Adweek has a an article up : How AT&T Got Kids to Make Some of the Year's Best Ads where they talk about BBDO's "comic gold" campaign for AT&T, who shot it, how it's made and all that nitty gritty you like to read.
Last week an adgrunt tipped us to how similar AT&T's funny kids are to Ally banks funny kids back in 2009. I didn't feel up to posting it then, but now that I haven't been called "bitter" in about a week it feels like you don't
love hate me no more so here we go, a semi-badlander.
Sports teams spend their time contemplating the best way to kick the ass of their opponents. And yet when a national tragedy strikes, the organizations that compete with each other are the ones showing their support.
But it wasn't just Chicago. The Montreal Canadiens, perhaps Boston's biggest and longest running sports rivalry, held a moment of silence for The Boston Bruins.
Dove and Ogilvy Toronto have stopped trolling art directors/designers, and returned to the original idea of changing women's minds on how they see themselves - quite literally this time. Gil Zamora is a forensic sketch artist, a skill whereby he can make a portrait based on someones description. Women describe themselves to Gil, and later a complete stranger describes the same woman. When these ladies see the portraits of how they see themselves vs how other people see them it's a revelation.
Eva's cleavage was revealed in 1994 for Wonderbra, and was recently voted the most iconic ad image of all time. The ad myth has it that this billboard caused several car accidents too, just like the Anna Nicole H&M lingerie ads did in Norway a year prior, but like most press myths this is most likely hype. This billboard was right outside my advertising school in Vauxhall (above D&AD) at the time, and the only one us students weren't trying to deface to make it better.
The headline "You're Not Alone" coupled with a stark image of a woman covering her face, as if in despair, clearly parodies the usual PSA look. The subline "Millions of people love the Big Mac" and the toll-free number make it clear it's for McDonald's, and not some stress caused depression. These ads appeared all over Boston subway system last week, amused people were sharing photos of them on social media, and somewhere a creative team was likely high-fiving each other as this is the type of thing that does well in awards. But.... everyone I know has a big but... the ad was not approved of by McDonald's.. What what! Ghosts ads in the USA, say it ain't so?
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