In order to prove that a winter holiday in the sun instead of a holiday staying in dark old Denmark would make you more productive, they built solar charging dummies. They kept them outside in similar situations, only one stayed home while the other traveled to a sunny warm locale. Then they brought them back and measured their charge with predictable but fun results.
"This vacation has been a year in the planning and here you are, standing, nay staring down your dream. The rest of your holiday hinges on the moment you walk through that door. The door opens.. you hold your breath... and then you realize. You got it right. You got it booking right".
Yes kids, it's an entire spot built on the idea that booking sorta sounds like fucking and har har, isn't that hilarious?
The latest installment of the Expedia series titled “Find Your Strength” follows Maggie, a cancer survivor, as she tours around the country speaking on behalf of the hospital and about the young boy she befriended during her treatments at St. Jude.
Maggie became best friends with Odie at St. Jude. While their friendship blossomed, Odie didn't make it.
As Maggie fulfills her promise to Odie by holding fundraising speeches about their bond, there's not a dry eye in the house and a severe Kleenex-warning on this ad.
Spinning off on the idea that there's only one thing wrong with AXE, the side effect that women want to (*gasp* god forbid!) cuddle post-coital, DDB Latina Puerto Rico have invented the Morning After Pillow. No, not pill. Pillow. Just sneak it under your arm and sneak away. This could be one minute shorter and a lot funnier.
Want to see the pillow in action? Check the facebook page where it's being used at a party
Air France Music is known and renowned for its exclusive musical selections. As suitable for an airline company, they are now inviting music lovers to turns their heads towards the sky with the new iPhone application “Music in the Sky”, designed by Air France's agency BETC. In the clouds, all over the world are songs hidden, which you can grab for free and add to your playlists in an instant. The more you travel, the more music you'll find. Isn't that nice? That fresh indie band song you just downloaded for free only cost you a trip to Brazil.
Since their 2009 nude body paint safety video called "Nothing To Hide" Air New Zealand has been having fun with their safety vids. This time they partnered with WETA Workshop on a brand new Hobbit video. Even Sir Peter Jackson is in it. Never shy of cheeky innuendo, blowing on the mouthpiece is now an official pick-up line.
It's not all random, if you visit HobbitMovie on Air New Zealand's site, you can find and unlock the Elvish code for a chance to win one of six passes to the World Premiere Screening of The Hobbit: An Unexpected Journey in New Zealand on the 28th of November 2012.
How do you announce that with the TGV you can travel non-stop from Lyon's to Brussels? Why not invite the people of Lyon, one person at a time? On the morning of September 21th, Lyon woke up to find a 3 meter high cube in Place de la République. The cubes had little face-sized holes in them. Underneath the simple hole the message read "Take a look at Brussels". Many curious person had to poke their head in it.
During two days, hundreds of inhabitants of Lyon got caught up by their curiosity, and to their surprise, found themselves thrown into Brussels. Yes! The inhabitants of Lyon were received live from Mont des Arts by the mayor of Brussels, his official band and the people from Brussels, faithful with the reputation of Belgian hospitality. Tres bizarre!
Sightsavers are a charity that works to fight and prevent blindness in developing countries. They wanted people to know it really doesn't cost a lot to prevent or treat blindness. Unlike most PSA's, they decided to go the comedy route.
It opens with James Corden looking at a T-shirt with a Sightsavers logo on it and asking "have you got one that doesn't say Sightsavers?" before tossing it off camera with a dismissal.
Oy, we're a bit heavy on the violins here Expedia... But then again, it is a wedding and swelling violins are as much part of that as kleenex and white dresses. The journey here is taken by the father Artie Goldstein, who has to come to terms with the fact that his daughter is marrying another woman. The cold hearted cynic in me is gruffing that of course the gay couple depicted are two gorgeous women, instead of two men with an age-difference, while the romantic zap in me is grasping for kleenex at daddy's speech. Hush! Now lets cut the cake.
This is part of Expedia's campaign "find yours", emphasizing the journeys we take when we travel. We know how to book a flight, but the old tagline "Where you book matters" doesn't matter anymore.
"Just one more time, pleeeeeaaaaaase" nags the young boy as grandpa cooly waits it out. His magic trick is special, you see. And it works with Widerøe. They fly all over Norway. All the time. What a sweet little slice of life.
Spinfy have figured out how to jam magical fairy tales into apps that will spellbind kids and make them want to read. That's a neat hack, that. They do all this from a gravel pit in Finland, apparently. Once inside the teeny cabin you'll find every fairy tale joke you can muster deadpanned, a team of animators dressed like santas helpers, and even grandma.
Going hiking, biking, canoeing, or camping this fall? If so, you’ll want to head straight to New York State after checking out a pair of Empire State Development spots produced by Elastic Director Andy Hall and edited by Rock Paper Scissors Editor Gabriel Britz via BBDO NY. Hall captured the essence of NY, illustrating everything from high-altitude nature panoramas to close-ups of leisurely family horseback rides. Britz then smartly, spliced the whole thing together into the high-energy final clip, which includes several shots that merge live-action with animated depictions of recreational activities. This is the second round of spots in the campaign for Hall.
So flying i the US these days is like being on a nutty Japanese game-show. Yeah, that seems about right.
"Southwest Airlines’ flier-friendly policies always win in the competition-themed “Challenge” ad campaign directed by biscuit filmworks’ Mike Maguire via GSD&M. Using relatable humor, each of the seven spots play like clips from an over-the-top, hypothetical hit game show, “The Business Travel Challenge,” and feature different obstacle course competitions to metaphorically represent the various challenges of flying.
This morning, Baton Rouge commuters traveling east on I-10 (at Citiplace) got a glimpse of Dr. Disco dancing on a billboard catwalk. The billboard stunt kicks off a 26-hour Boogie-Thon happening this weekend at Hollywood Casino to raise money for several local charities. Javier Presas from Hollywood Casino was Dr. Disco himself - which is better than letting the intern do it, as they have been known to hijack billboards for their own needs like Pete Cain did in the early 90s.
A one of a kind, 14-foot tall, 10-foot wide vending machine was on
Union Square the Embarcadero in San Francisco this May, vending mountainbikes, tents, camping gear, made in BC surfboards and even kayaks.
This stunt was part of the 100 BC Moments campaign.
DDB Stockholm had a brilliant idea for an app that is your regular alarm-clock on the phone, but also a game where you can win discounts on Lufthansa flights to anywhere-but-here that might get you out of boring old Sweden. Then they had another great idea, to animate the case study nicely. Kyoot!
This might look a bit like the last supper, and has many details like the hand on the skull to the left that seemingly belongs to nobody depicted, but what we're supposed to see is the environmentally sustainable bamboo swizzle stick. Because the Cosmopolitan hotel in Vegas is just the right amount of wrong. I'm confused as to whether the swizzle stick is right or wrong, too busy trying to find an owner of that hand. This is going to bug me for the rest of the evening I just know it. Oh wait, I bet it's "thing" who just joined the party, Morticia is in the ladies room. Yep, that explains it.
Cheeky guy at the hotel pool bar sneaks in an origami-swan to the mobster (?) bossman's pretty lady, and a spontaneous rendition of Queen's Bohemian Rhapsody breaks out. Spoken word version. Until the young man proves he has a surprisingly high voice as he sings "Let me go".
Works very well, as they'll tie it up with the line "just the right amount of wrong", the iconic Queen song actually kinda works as a dialogue, but then we always knew that before we headbanged ourselves silly to it.
First aired February 12, 2012 during The Grammy Awards.
(Sidenote, ever notice that there's only a one letter difference between "lady" and "lay" as I originally typed the blonde woman's description. Revealing typo right there, mate.)
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