Demand Le Slip Français! (2013) :30 (France)

The Slip Français' products are entirely designed and manufactured in France, with a product range based aroundthe iconic "slip", that is high quality underpants for men and women. Now, while we might have seen the perfectly executed Mad Men era of retro-styling before, this brings a bit of that je ne c'est quois the French are so famous for to it, as our product demonstrating lady also introduces us, and the product, to eggs and a hammer. All the while wearing a slightly mischievous smile. The end results would be Dali's breakfast.

BETC Start Up Lab.
CLIENT CLIENT MANAGEMENT AGENCY AGENCY MANAGEMENT
CREATIVE DIRECTOR ART DIRECTOR
ASSISTANT ART DIRECTOR COPYWRITER PRODUCERS
MUSIC PRODUCER PRODUCTION COMPANY DIRECTOR MEDIA STRATEGY PLANNER
FILM
Le slip français
Guillaume Gibault Antoine Clemenceau
BETC
Marielle Durandet François Brogi
Stéphane Xiberras Aurélie Scalabre
Cyril Doson
Patrice Dumas
Michel Teicher Elodie Andurand
La-Bo Rita Films
Julien Rambaldi
Clarisse Lacarrau Maria Galleriu

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