It’s Mad Max meets comedy with this spot to sell the Hyundai Sonata Hybrid. This will air in Canada during the Super Bowl on CTV .

It's kinda silly, but it's a nice choice of music.

But Gaspocalypse? I long for a day when we won’t have to make up words.

Title: Gaspocalypse
First Air Date: February 3rd, CTV during the half time of the Super Bowl

Client: Hyundai Auto Canada Corp (HACC)
Vice President, Marketing: John Vernile
National Advertising Director: Steve Majewski

Creative Agency: Innocean Worldwide Canada
Executive Creative Director: Gary Westgate
Creative Directors: Gary Westgate, Nelson Quintal
Art Director: Simon Duffy
Writer: Gary Watson
Agency Producer: Alina Prussky
VP, Group Account Director: Daniel Buckley
Account Director: Shannon Beaver
Agency Planner: Paul Kron

Production Company: Steam Films/Tool of North America
Director: Benjamin Weinstein
Line Producer: Jason Manz
Executive Producers: Krista Marshall, Jennifer Syces
Director of Photography: Amira Mokri

Editor: Brian Wells
Editorial Company: School Editing

Colorist/Transfer: Sean Coleman, CO3
Music and Sound Design: RMW
Music Producer/Sound Design: Steven MacKinnon, Ted Rosnick
Media Agency: Innocean Worldwide Canada
Media Agency Planner: Spiro Paravantes

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.