Ikea introduces color to a very grey Belgium for its new spring collection. from far away the ads look like monochromatic color. Only up close do you see the outline of the furniture.

Advertiser: IKEA
Clients: Peter Jongert; Christine Van den Winckel
Campaign: IKEA Spring Colours
Concept Agency: DDB Brussels
Creative Director: Peter Ampe
Creative Team: Tim Arts – Stefan Van Den Boogaard
Account Team: Francis Lippens – Kaat De Brandt – Astrid De Paep
Strategic team: Dominique Poncin – Maarten Van Daele
Design: Andreea Buescu
DTP: Coraline Barbe – Gaetane Goethals
Media agency: Initiative Media

Commercials: 
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kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.