John Lewis does it again. To illustrate that extra mile we all go to find the perfect gift for the ones we care about, they show how a snowman goes on an epic journey to get his snow-girlfriend what she needs.

Gabrielle Aplin sings "the power of love" and the song is available on iTunes if you fancy it.

Music: Gabrielle Aplin "The Power of Love"

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.