Keystone Light - Fist Bump - 2012 :30 (US)

trust's picture
Posted by trust on 22. August 2012 - 23:53

In the latest campaign for Keystone Light, Tool Director JJ Adler captures the super Smooth Musings of Keystone spokesman, Keith Stone.

"That fist bump explosion thing? Not smooth."

Like Keystone light man bag it's smooth musings. Keith also saves kitties from trees.

Client: Keystone Light / MillerCoors
Spot Title(s): Man Bag (featured), Capri, Rainbow
Air Date: June 2012

Agency: Saatchi NY
Chief Creative Officer: Conway Williamson
Creative Director: Justin Ebert, Alex Lea, Ian Falcon
Associate Creative Director: Ron Villacarillo
Senior Art Director: Jacqueline Mellow
Senior Copywriter Mike Maher
Art Director: Taylor Lucas Junior
Producer: Ian Kelly

Production Co.: Tool
Director: JJ Adler
EPs: Brian Latt, Oliver Fuselier, Dustin Callif

Editorial: Cut+Run NY
Editor: Alex Dondero

Your rating: None Average: 3.7 (21 votes)
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Submitted by Ben Johnson (not verified) on 23. November 2012 - 14:12.
Ben Johnson's picture

nice ad! is this part of a wider series?

Submitted by dabitch on 23. November 2012 - 20:44.
dabitch's picture

Yes. See also Man Bag and Tree

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