.money, finance, credit & lotto (ads)

Farmers Insurance - Hailstone - (2012) :30 (US)

trust's picture
Posted by trust on 11. July 2012 - 18:04

Continuing the successful University of Farmers® campaign developed by advertising agency RPA, Farmers Insurance recently debuted two new TV spots featuring actor J.K. Simmons as the illustrious Professor Nathaniel Burke. Directed by über content's Fred Savage ("Modern Family," "It's Always Sunny in Philadelphia," "Party Down"), each spot continues to promote Farmers by playfully highlighting the expert training their agents receive at the actual University of Farmers in Agoura Hills, CA.

Farmers Insurance - "Roof" - (2012) :30 (US)

trust's picture
Posted by trust on 11. July 2012 - 18:00

Continuing the successful University of Farmers® campaign developed by advertising agency RPA, Farmers Insurance recently debuted two new TV spots featuring actor J.K. Simmons as the illustrious Professor Nathaniel Burke. Directed by über content's Fred Savage ("Modern Family," "It's Always Sunny in Philadelphia," "Party Down"), each spot continues to promote Farmers by playfully highlighting the expert training their agents receive at the actual University of Farmers in Agoura Hills, CA.

NAB - Honesty Shouldn't Go Unrewarded / Mall stunt - (2012) 2:00 (Australia)

It was last summer that NAB Australian decided to go a bit undercover and find out just how honest Australians were by introducing them to an obnoxious barista who gave them 5 dollars too much in change back in the "Honesty Experiment". Now that we know Australians are an honest lot NAB thought they'd say thanks in the biggest way possible. Honesty should not go unrewarded. These people who turn in some lost sunglasses suddenly find their face on cakes, posters, newspapers and the national news show as they wander through the mall. What the...?

Choice quote: "They spelled my name wrong". I know how you feel mate.

Banco Popular - The Most Popular Song - (2012) Grand Prix Winner #CannesLions PR

Legend! Banco Popular: had El Gran Combo rewrite their biggest hit, change the lyrical content to change the attitude of the country and rewrite history. Unexpected and so bold it's almost shocking that it didn't backfire. Well played JWT SanJuan, well done.

New York Lottery - The Arrival - (2012) :30 (US)

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Posted by trust on 23. May 2012 - 20:41

The VFX wizards at MPC recently teamed up with Skunk directing team Ne-O via DDB NY to conjure an army of magical little blue-suited folks for a New York Lottery spot. The studio handled color grading and all VFX work.

The Arrival opens on a day just like any other, as a man travels from the suburbs to the city for work. But wait - what's that behind the bushes? Peaking over the subway rail? Riding by in a city bus? Why it's Little Bit of Luck, the beloved NY Lottery character and he's back with some friends. There are now multiple Little Bits of Luck to reinforce that there are nearly a million New York Lottery winners a day. So now there's a little bit of luck for everyone.

Discover card - 5% cash back / Groceries - (2012) :30 (USA)

dabitch's picture
Posted by dabitch on 12. May 2012 - 16:03

Anyone else singing Stan. Stan. Eat. Work. Gym. Shower after all this shopping-rapping? No? Just checking.

The Martin Agency and the directing duo Will Johnson and William Campbell of Gentleman Scholar show you how it pays to Discover in Discover's latest 5% cash back spot "Groceries." The spot features a fast paced quirky montage of all the things you could get cash back on if you use your Discover card. The spot is another flawless collaboration executed by both the production and VFX of Gentleman Scholar and editor Josh Bodnar with the rest of the Whitehouse Post team.

Finnish National Lottery - Girls just want to have fun - (2012) 1:21 (Finland)

dabitch's picture
Posted by dabitch on 2. May 2012 - 7:57

What do the ladies fo if they win the lottery? Shopping of course, but wait some detors are to be had sending them from New York to Rio, to Tokyo and then Thailand where they somehow rope the hungover boys into pushing their car out of the water.

Finnish National Lottery - Bring it on - (2012) 1:47 (Finland)

dabitch's picture
Posted by dabitch on 2. May 2012 - 7:40

What would you do if you won the lottery? These three mates thought that perhaps a vacation would be a good idea, and already at the airport their choices lead them down a "hangover"-esque path of debauchery and party.

Paddy Power - Atletico Kebab - (2012)

dabitch's picture
Posted by dabitch on 7. April 2012 - 17:36

The "Atletico Kebab" gag is being rubbed off the web despite desperate attempts to make it stick, the wikipedia page is deleted as soon as it's made. Tut tut tut!

American Express - Shop Small - 2012 :60 (US)

trust's picture
Posted by trust on 4. April 2012 - 22:38

Butter recently joined forces with Kishi Bashi, a member of celebrated indie pop band of Montreal, to complete work on a :60 for American Express. The commercial serves as a motivational call to support the nation's millions of small businesses, and is the latest product of the studio's dynamic talent model, bringing in versatile artists like Kishi Bashi or Arcade Fire collaborator Son Lux to add an unpredictable edge to their work.

AXA, a house weeps in Antwerp

weeping house

How do you grab the attention of an entire city on a boring topic like renovation loans? Simple! Install a weeping house on a trafficated street and wait for the press and people passing by to react, then make the house stop crying. Every house could use some upkeep, and now owners know who to turn to for a loan.

AXA - the weeping house in Antwerp - case study

dabitch's picture
Posted by dabitch on 14. March 2012 - 13:00

See also the photo of the weeping house

Millennium Bank - Less than zero - (2012) :30 (Poland)

Good Account challenge other accounts for zero offering lack of charges forbasic services and up to 50 zloty cashback every month as well.
The campaign starts on the 17th of February and it’s a continuation developed in 2011 format. Main tv spot characters are already known from the autumn campaign of Good Account - bird, but also rabbit and skunk as a rock band.

Mastercard - Tango - (2012) :60 (USA)

dabitch's picture
Posted by dabitch on 22. February 2012 - 22:34

Cute little love story, as a couple dare to Tango in Argentina.

The ritual of preparation. The handmade shoes, the designer dress, and the classic shave. All of these things are worthless without the courage to step out onto the floor and reignite your passion. The exhilaration of dancing the Argentine Tango with the locals of Buenos Aires? Priceless.

Prudential Financial - Day 1 Linda Gutherie - (2012)

TaxACT - Free to Pee - (2012)

Little kid really really really needs to pee.

NFL Fantasy Million Dollar Fan - (2012)

Who knew that millionaires fly with stewardesses who look more like strippers?

Chase Quick Pay - Football kid / He's a kicker - (2012)

I guess he's a a kicker. Well, that's college sorted already dad, spend away!

Churchill Insurance - Dog shampoo - (2012) :30 (UK)

dabitch's picture
Posted by dabitch on 5. February 2012 - 15:20

Martin Clunes reads his copy of "Home and Kennel" magazine, and thousands of leaflets advertising things he doesn't want fall out.

1stBank - Super Bowl (2012) :30 (USA)

Local ad aired in 3rd quarter in Colorado that encourages viewers use the commercial break to pee. As ad people, we all know that’s what the game is for.

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