Currently airing, this ad shows the most lethal big-game ammunition ever devised say Remington.
"With hyper-charged velocities up to 200 fps faster than standard loads, HyperSonic® Rifle Bonded delivers more than just laser-flat trajectories and higher downrange energies. It zips through hide, meat and bone with unrivaled devastation thanks to today's most advanced bonded bullet design, Core-Lokt® Ultra Bonded. No other high-velocity load on the market can measure up, and you'll only get it from the R&D masterminds at Remington."

You know what else you get from the masterminds of Remington? An ad that wouldn't be out of place as "CSI : Hunting Town" and the end line is a pun: "The fastest way to turn a Buck to four quarters".



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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.