Facebook Home - Dinner - (2013) :60 (USA)
Facebook home brings us new ways to completely ignore our extended family at dinner. Facebook home shows you that the things that connect us, like that chair she's sitting on and the family ties aren't as cool as being able to swipe through your much cooler friends activities on Facebook. So hang on, are we using Facebook home because it's Home and we're connected human being on earth and love each other, or are we using Facebook home because real life is boring, real family is boring, and everything is cooler online? Both. Ah, teenage rebellion at dinner table, we've come a long way from heroin and safety pins in our cheeks. Today we're voyeuristic narcissists flipping the bird by thumbing a smart phone.
Go Compare - Rough Deal - (2013) :30 (UK)
Dear lord this man is annoying. He even made the worst pun ever.
iPhone "Photos Every Day," (2013) 1:00 (U.S.A.)
In which we get yet another freaking product demo spot and obnoxious platitude telling us how many photos the iPhone has taken. It's also a telling commentary on how intrusive technology has become, that we can't simply appreciate a meal or a moment without being an obnoxious twat with a mobile.
Ah well. At least it wasn't on a black or white background. Always nice to include humanity and all.
Comhem- Surfa ComHem-style! Psy homage - (2013) :40 (Sweden)
You remember Judith & Judith don't you? They've been the Snapple-like gals, and then they continued their campaign career by doing homages to virals. Of course they had to go all Psy on us.
Lyrics, translated (where it has to be):
Surf surf surf surf - surfa Comhem Style
Surfa = "to surf" in Swedish.
När du skall surfa, stream film och ladda upp en fil
When you want to surf, steam a movie and upload a file.
QuestChat - 'Uncle Bob' - (2013) Canada
Cold showers don't come any colder than this conversation.
"Why do you have a photo of my uncle Bob?
"Your uncle Bob? That's my uncle Bob."
aw-kward.
Facebook Home - Airplane Home - (2013) (USA)
Facebook home means that your home screen is always showing you the latest of your friends inane facebook posts, and that you can FB from any app on your phone, receive chats while looking at a map and so on. What this means is, it's like having a random drag queen cabaret appear on an airplane. Your beach-lounging pals are taking up the overhead compartment. Your nephew is covered with chocolate cake in the aisle and there's cats everywhere. No, not like in "Great, now there's going to be cats everywhere"., just as in the old THIS bring X to LIFE execution.
I'm not saying it's predictable, I really like the music chosen for example, just that's it's not totally rad either.
Facebook Home - Always home - (2013) :60 (USA)
Facebook knows that you take out your phone every chance you get because they spy on you, so they designed a phone with Facebook Home always on, so that you can be always on and they can follow you around with more ads. Text from any app and advertisers know where you are all the time. See what your friends are up to on the home screen at all times including that annoying pal who keeps being posting inspirational quotes. Ignore the stars, the sky, the actual world around you as all your virtual pals will know you every move all the time.
Verizon - Science Project (Iron Man) - (2013) :30 (USA)
Vancouver-based The Embassy has created VFX for every Iron Man film in the franchise. They now bring their visual effects talents, and their experience in the Iron Man films, to the small screen for Verizon's latest commercial via McCann New York and directed by O Positive's Jim Jenkins.
For the first Iron Man film, The Embassy was given the exciting opportunity to build the CG Iron Man suit from scratch. This project was their first foray into film and although the project was a challenge, they very proud to be given the opportunity to create the VFX for an entire Iron Man suit sequence. Since then, they've worked on the suits on every follow-up film.
3 / Three - The WiFi ad - (2013)
Three / 3 wanted to promote their pocket wi-fi, so they used wi-fi networks to spread their message - very simple first idea. They then put together this far-too-long case study, complete with cheesy music and a voice-over lady with a thick Swedish accent, adding to the impression that this is student work. "We used an unexpected media-channel", except that it's totally expected by now. We've seen Wi-fi used as ad space several times before and badlanded it twice. Wifi has been used to shill everything from magazines to cars, this might be the first time the medium is actually the message: "get pocket-Wifi".
AT&T - It's Not Complicated / High Fives - (2013) :30 (USA)
Failing the high-five game. Would you rathetr play basketball in a big fancy stadium or a small driveway?
Three - The Pony #DancePonyDance - (2013) 1:10 (UK
Because the massive information power of tha interawbs has to be used for silly things as often as possible, 3, will deliver silly in the form of a dancing Shetland pony. People, people, the pony moonwalks to 'Everywhere' by Fleetwood Mac. This is epic silly.
" Never underestimate the power of a plucky little pony.
Make someone's day with your own pony mashup at http://ThePonyMixer.com #DancePonyDance "
O2 "TU Go from 02" (2013) :48 (U.K.)
Lernert and Sander direct this fun trompe-l'oeil-esque spot for O2's TU go app. Make and receive calls or send and receive texts from any of your devices-- even if the other person doesn't have the app it works.
Comcast Discovery - Dish
Isolated from the rest of the world, these people still use dishes.
DISH Hopper - DISH Anywhere / Tiny Beer (2013) :30 (USA)
The bostonians bring their TV anywhere they want, and with it comes a wee living room, a teeny fridge, microscopic beers and twee nachos that are still hot ow hot hot, ow!
Exede "Birthday" (2013) :30 (U.S.A.)
Spot for Exede Internet. How fast is it? So fast it must be from outer space. The kitten joke makes me think of ALF.
Go Daddy - Perfect Match - (2013)
So over the Godaddy spots I'm not even going to write anything here. Oh, drats.
Best Buy - Asking Amy - a lot of questions - 2013 super bowl ad
Amy has a lot of questions. One was even funny.
Samsung Mobile USA - The Next Big Thing (2013) 1:20 (USA)
Featuring Seth Rogen, Paul Rudd, Bob Odenkirk and a cameo with LeBron James and directed by Jon Favreau. Rogen and Rudd are called in to pitch their ideas to Odenkirk about Samsung's Big Game ad for "The Next Big Thing."
Aired 4th quarter.
Godaddy Go Daddy Super Bowl 2013 commercial - Your Big Idea .co - (2013)
Fascinating, the GoDaddy 2013 ad doesn't have half-naked women and beaver-jokes in it, instead there's even a small idea going on. Why don't you put your idea online, say all the nagging women while all the lazy men say that they will eventually.
Oh, and bonus: Danica Patrick laughing the fakest laugh ever.
Internet Explorer - Child of the 90s - (2013) 1:40 (USA)
You might not remember us, but we met in the 90s Everything is just so 90s is in this ad. Tamagotchi's. Trolls. 56K modems. Pumped up shoes. Bad bowl haircuts. The colors are spot on. You grew up. So did we. Aaah, so the kids of the 90s should try IE again, then? The ad is great. Internet Explorer? Not so much. Yep. Still
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