What is there in the darkroom? (2012) 1:45 (Russia)
This is a bit mind blowing. The Russian Chapter of The International Federation Of Photographic Art or FIAP and mfive group Moscow created this completely bananas interactive video aimed at photographers to get them using manual settings instead of automatic ones.
The first person POV works nicely in this capacity and whatever the guy is whistling is stuck in my head. It starts off feeling like it's one of them Saw movies or somethin'. See because using Manual is scary. But then they show you, nah it's not that scary.
If you have a camera, try it out with the above video, because it is just an awesome idea that is meant to be played with. If you don't have a camera and just watch it, it acts as a great teaser, too.
Otherwise, you can be lazy and check out the side by side vimeo presentation below.
Now if Only the FIAP would encourage people to dump their Instagram filters. Heh!
Nice job, guys!
The presentation of interactive film "What Is There in the Darkroom?" from mfive on Vimeo.
Credits:
Advertising Agency: mfive creative group, Moscow, Russia, www.mfive.ru
Creative Director/Copywriter: Marina Majorova
Director/Art Director: Maksim Buchenkov
Production company: mfive
Client: FIAP Russia
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comments
- Ha! While I'm sure that was
1 hour 26 min ago - I'm so shallow on this but
2 hours 19 min ago - Coke is a great example of
4 hours 32 min ago - imagine if the guy was a girl
5 hours 11 min ago - Impressive. Did your mom
1 day 4 hours ago - Nobody on this website would
1 day 4 hours ago - Spam link removed because you
1 day 5 hours ago - Massive aneurysm in all
1 day 6 hours ago - Thanks I needed this. I
1 day 6 hours ago - BMW have come up with some
1 day 6 hours ago


Pretty dang clever.
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