To curb that binge drinking culture, DraftFCB decided to show another angle, you can still act like a drunken hooligan karaokeing and carrying on, despite not having more beers in you. No problem mate, just say Yeah, Nah, then chase down a bus full of pretty girls while tearing your shirt off. Imagine all the people, being sober but still acting drunk. It's easy if you try.

Warning, awkward bro-hug at the end.

Yes that is Mr. Old Spice himself. Isaiah Mustafa. And unlike he usual sight gag heavy stuff, in this case, he's speaking all President like (?) to a hapless Israeli who made the mistake of saying he didn't like the taste of Maccabee.

By the end of course, he is convinced, and America, er, Isaiah has saved the planet.

Funny writing, to boot.

A blond actress walks into a bar.. and when she hands unsuspecting men her phone number, they're in for a chain of texts from her ex-lovers.

The text chain ends with "Don't get more than her number, protect yourself" and the men realize they've been had. It was all too good to be true with a blond in New York handing out her phone number like that, wasn't it?

New York has the highest incidence of reported AIDS cases in the United States. We wanted to create a new way for New Yorkers to be reminded to practice safe sex. Discover here what happened & http://www.redhot.org for more

What if UFC legend Chuck Lidell was part of your posse. You'd be able to take flash photographs at museums! You badasses!

An angel pops out of a Crown Royal bag and gives a designated driver a sultry look and a halo crown because he's drinking a pitcher of water instead of knocking back doubles.

He may be a designated driver and all, but that doesn't mean he won't be stopping for frequent bathroom trips. The whole "drink half your body weight in ounces of water," is a myth. I'm just sayin' dude. Calm down. And reign on.

Dr. J. emerges from the iconic Crown Royal bag and then...orders himself a Crown Royal?
Reign On.

This spot for Lynx Apollo reminds you that an astronaut never has to brag.
it's all part of Lynx's Space Academy Initiative. To send a few lucky blokes to space. So they can come back and score with the ladies without having to put in the work.

In this 90 second spot from Scholz & Friends, directed by Martin Werner, a night watching the game at the pub turns into a full fledged riot when the pubs old TV caves. There's slow-motion shots of billiard balls knocking drivers out, tipped over cars exploding, and even a ghetto-bird dropping swat teams onto the scene. Well that escalated quickly....

I will only drink this if I get to visit the white room. Without the freaky singer who explodes into glitter gold and doves. That stuff only happens when I drink tequila.

Santa is on vacation, and can do whatever he wants to. Includes santa helpers saying "Naughty!" & "Nice!"

Along with a website knulldeluxe.se and a smartphone app that allows you to find the nearest shop that sells condoms, this strange film is supposed to make using condoms cool.

The ad begins with a host of sorts walking through a museum of sex, where cavemen and 18th century people have tremendously boring threesomes. "Sex hasn't changed much over the years" declares the host as yet another boring threesome, now set in the 1930s, takes place behind him. But it's all about to change, for these days we have both luxury condom and lubricants, for a whole new sexy feeling.

La Comunidad (www.lacomunidad.com), a global independent advertising agency, has developed a new TV spot titled “Party Mashup” for the “It Only Gets Better” Corona Light Campaign. The spot, which is the second execution of the campaign, launches this week. Rather than the traditional images of beaches, the spot features New York City-based DJ’s, “B-Roc” Ruttner and James “JPatt” Patterson, who make up The Knocks.

The spot will air nationally on CBS, ESPN, ESPN2, NFL Network, TBS, NBA TV, Turner Sports and Versus. It will also be supported by an out-of-home campaign launching in May in key markets that include Southern California, New York City, Chicago and Miami.

Get ready for the friendliest day of the year, bring you A-game and learn how to do the A-frame, that is give appropriate man hugs to new pals.

Motörhead slow down the manic song "Ace of Spades" to half the speed.

PUMA wants you, dear After Hours Athlete. Yes, you, you count as an athlete even if you don't count calories. You, the tireless foosballer, the dart player, the ping-pong king, the bowling alley-rat, the person who only runs when it is after a taxi. "Because we know it takes just as much effort to score a phone number as it does to score a goal."

Of course there's a sub-site to go with it: puma.com/social - why they insisted on such a weird soundeffect on the VO, we don't know.

Oh goodie, finally, here's the english VO version of the Axe Premature Perspiration campaign - when I translated the original VO ones, I dubbed it "Premature Sweatulation". (See also Distance).

The ‘Young and Connected’ is a brilliant and hilarious series of idents for C4. The project was Directed by Sam Cadman at Rogue and edited by Andy McGraw at Cut+Run, and are rife with bold humor and spot-on casting and art direction. ‘Dynasty’ big hair, equally grand actions and key shots of the LG phone are united with classic tag lines and cliffhangers. The storylines hinge on the drama that social networking can inject into the modern and uber connected world.

The ‘Telenovela’ style campaign can be seen at its ‘YouTube’ channel: http://www.youtube.com/youngandconnected.

Max Windows and Chris McKay also spent many hours on ‘the making of’ Young and Connected that can also be seen on YouTube.

Ad Agency: Euro RSCG Worldwide

Thee Oh Sees – “Meat Step Lively” from the Help album on in the red records. The video is a series of three-frame looped clips from Ada Bligaard Søby's live footage of Thee Oh Sees on their tour to SXSW in March 2010.

"Special thanks to John Dwyer, Petey Dammit, Brigid Dawson, Mike Shoun, Thee Oh Sees, In The Red Records, the fans and the Danish Film Institute."