Yes, not even endorphin-raging moments such as bomb diffusion can help you stay awake if you haven't had coffee.

In "Fireman" a gorgeous specimen of the profession finds a young lady in distress and sets out on a mission to save her in the most heroic way possible, all the while looking sexy , and forgive the pun, smouldering to boot. He races up a stair that burns down at once, he crashes through doors, he ends with an epic getaway from an exploding building, sheltering her in his strong arms, and as their eyes meet once they are in safety...

She spots something better coming down the street! Yep. Ladies may be a sucker for uniforms, but there's levels to the uniforms. Some uniforms are better than others. Let this be a lesson to you all. The best uniform in the birthday suit, by the way, in case anyone was wondering.

It's The worldwide short film fest, and here they re-do "David after dentist" , except set in a lot more sinister scene. Covered in blood no less.

The ‘Young and Connected’ is a brilliant and hilarious series of idents for C4. The project was Directed by Sam Cadman at Rogue and edited by Andy McGraw at Cut+Run, and are rife with bold humor and spot-on casting and art direction. ‘Dynasty’ big hair, equally grand actions and key shots of the LG phone are united with classic tag lines and cliffhangers. The storylines hinge on the drama that social networking can inject into the modern and uber connected world.

The ‘Telenovela’ style campaign can be seen at its ‘YouTube’ channel: http://www.youtube.com/youngandconnected.

Max Windows and Chris McKay also spent many hours on ‘the making of’ Young and Connected that can also be seen on YouTube.

A PSA of sorts from BG, if you smell gas there are five things to remember... NO! don't use switches!