This spot was created to launch a new brand signature: "Vivement Aujourd'hui", where every day doesn't have to be so every day. All I know is EPIC WATER BALLOON FIGHT! WOo!

Think of the NCAA as a spirit squad. Which is not to be confused with a spirit animal.

"Det är dags för Fredagsmys" means literally "It's time for the Friday cozy" and we don't mean a tea-cozy. It's time to jump into the couch, put on a movie and maybe a cuppa, have the whole family join be you one or twenty and watch a bit of telly together. Screw "expand market share", own the entire market by owning the expression for this phenomena. Well played, Olw.

When DDB Singapore needed a new VW TVC profiling the VW Jetta they called on the Kings of Cutesyness (Yukfoo Animation) and we made them a devilishly sweet car spot. Directed by Julian Stokoe (who does a great line in Nice and Lovely) it's a mixed media extravaganza featuring 2D, stopmotion portraits and photographic elements - there's a heck of a lot of crayonwork going on too. It's a 60 second journey into the mindset of a car-obsessed boy who does ballet lessons on Tuesdays but isn't a pottymouth like Billy Elliot.

One of the new 30-second spots, "Critters," is directed by Academy Award®-nominated husband-and-wife team of Jonathan Dayton and Valerie Faris, who directed several previous spots for the campaign. In the spot, Professor Burke and America's finest agents demonstrate their road-kill expertise. Remarkably, the spot is completely live action, with a real deer, caribou, turtle, porcupine and other creatures appearing alongside the cast. "We actually had all of those animals in the room at the same time. Humor-wise, that's much more interesting than animatronics or CG," said Hamling.

Santa Monica, Calif., Sept. 19, 2011—Farmers Insurance is launching two new TV commercials in its successful University of Farmers® campaign developed by RPA and starring actor J.K. Simmons as Professor Nathaniel Burke. These spots, which add to a catalog released since last September, continue promoting Farmers Insurance by playfully highlighting the expert advice that its knowledgeable agents dispense after receiving in-depth training at the actual University of Farmers in Agoura Hills, Calif.

Thai ads turn me into a puddle of sobs, or a puddle of laughter. This is the sob variety, bring kleenex, which Ogilvy & Mather Bangkok now owe me a shipment of.

The teenage daughter is ashamed, and bullied, about her mute father. She wants a "normal" dad, one that understands her, one that can hear her shout. If this ad doesn't make you cry a little, you've worked far too long in advertising and need a vacation.

Campbell Mithun uses a flicker effect in this 2011 back-to-school spot for Famous Footwear to demonstrate how shoes can inspire a new you to "Make Today Famous."

Smuggler's Guy Scherlmerdine via BBH London presents a family debating over who has the busiest day ahead of them. The baby wins by a mile.

It's finally happened, this ad is one long knob gag.

Folkpartiet (The liberal party) show a classroom of today, and as we pan out the noise and bustle from rowdy students gets worse as we get the further away from the teacher. One girl, clearly frustrated by not being able to hear what the teacher is saying, drop her pencil and sighs. The promise: "Peace/calm so you can concentrate in school." Better education has long been a staple promise of Folkpartiet.

"Centerpartiet" is as the name alludes the center party n Sweden's political landscape. They align with the conservatives, and just like them promise more jobs, but in a far more sarcastic fashion. Here we see how a newborns mother explains her plans for her child: "I was thinking he could go to nightschool". A girl in first grade explains "when I grow up, I'm going to be uninsured", a young boy at soccer practice gets asked if wants to go pro: "No, I'm going to go on the dole, like Daddy".
A tutor asks her student: What are your plans after school, and the student responds, "I'd really like to jump from internship to internship....." Students in their traditional hats party, yelling "one more month, then we'll be in temporary job measures!

Here's a new video directed by Young and Limited Riad Sattouf, music composed by Naive New Beaters. I can't understand a lick of what they're singing but I get behind every one of them, cuz they're kick-ass and the early-Ramones lookaliker has it down.

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Check out the behind the scenes on how this ad was made.

one-day shoot, entire primary cast, no stand-in for lead actor who had pants pulled down.

Aren't these kids adorable? Give a bunch of school kids in my hood brushes and blue paint and the whole town would likely end up blue.

TBWA\HAKUHODO and adidas Japan, in preparation for the upcoming 2010 FIFA World Cup South Africa, launched the next phase of World Cup activities with “adidas Sky Comic” project. The project, which spans 13 cities over five weeks, is a creation of 13 massive 300 square meter individual comic strip panels that are painted by football fans and national team supporters from all over Japan.

Created for John Lewis by Adam & Eve, London, this advert follows a baby girl up to adulthood and into old age still buying her clothes from John Lewis. To be clear, this is the very unsympathetic customer they want, it seems. Did you guys listen to the lyrics before you chose this song? (inside)

The Tropicana brand is taking a uniquely Canadian approach in the trend of expedition marketing through its new “Brighter Mornings for Brighter Days” campaign launching on March 1st. And it couldn’t come at a better time, when Canadian pride is at an all-time high. Next week, Tropicana will invite Canadians on a journey to one of the country’s northernmost towns during the coldest and darkest days of the winter.

Leagas Delaney's PSA warning us not to be oblivious to human trafficking.

"Tormented by the demons of her past and burdened by this disturbing family development, Colleen Foy (There Will Be Blood) tries to make sense out of her newfound life, but a series of unfortunate events cause her world to spiral out of control."