You've been missed. You've been needed. You've been cried for. Prayed for.

True to the Medal of Honor philosophy, “Castle of Glass” highlights the emotional realities soldiers and their families face far from the battlefield. Stauffer and O’Flaherty developed the concept around the all-too-familiar story of a child learning from a military officer that his father has been killed in battle. While his life is torn apart, the military community surrounds and supports him through the overwhelming process of healing and rebuilding.

See also National Guardsmen save people trapped by tornado damage. and National Guardsmen rescue people trapped by flood waters.

Collaborating with History Channel for the second time this year, METAphrenie has delivered a new promo and show open for the high profile movie event “Gettysburg.” The two-hour special, Executive Produced by Ridley Scott and Tony Scott, presents the engagement in a new light imbuing the stories of eight soldiers with the terrifying experience of war.

This ad directed by Noam Murro is aired globally. Well, maybe not in countries where there's actual real wars going on, because they'd rather play games with fluffy bunny rabbits in them.

With a bit of a nod to this Budweiser superbowl ad perhaps?

Halo continue with their strategy to have their ads tell part of the story in the upcoming games,
this ad is airing in the US and the UK this week, in the US on V (ABC) and various other cable networks, and it will also be running during opening weekend of Iron Man 2 in 100 theaters nationwide. The game title will be available in 6 months.

...and.. scene:

"It's a wintery day in Yonkers, NY. Spiders have been sued and the welsh is sunk. The new order family have been waiting for Ben to come home from the convalescence that followed the implant. This joyful day is celebrated accordingly and by the book. But as read in the middle age tales, the pied piper enters and turns its magics on the kids. The biologic weapon placed within backfires and sets the demon lose."

- Andreas Nilsson

Canal+ are back. Forget March of the Emperor. This guy has his story down pat. He should be in advertising.

Mr "I got a car, so I get the babes" is soon beaten by the posse of "We have tanks, so we get the babes". This recruitment ad aims to sell young agile men on the idea of joining the army on a contract basis.

The soldier simply asks for water and the girls dash off to get them some. One of the ladies then asks "When do you return home?" and the soldier replies: "We're already at home, in the club after work."
- What kind of work? -"Contract!"
"What kind of contract? wonders one of the ladies "Marriage contract?" another girl replies: "Army... For now."

I think I lost braincells translating that. What I don't do for you guys!

Third Quarter

People at airport break out in spontanius applause.

Don't watch.

Don’t rebel. Don’t smack. Don’t sex. Don’t masturbate. Don’t be childish.

Don’t be old. Don’t be ordinary. Don’t be different. Don’t stand out. Don’t drop out. Don’t buy. Don’t read.

Cannes winner 1999

Nixon VO: Never has so much military, economic and diplomatic power been used so ineffectively as in Vietnam. If, after all of this time and all of this sacrifice and all of this support, there is still no end in sight, then I say the time has come for the American people to turn to new leadership, not tied to the policies and mistakes of the past. I pledge to you we shall have an honorable end to the war in Vietnam.

Tag VO: This time, vote like your whole world depended on it.