Mini countryman - FLOW - (2010) :60
BSUR Amsterdam and Smuggler get together to create and updated mini car chase through italian streets. Shot in downtown Milan and Lake Como, Italy the "Flow" ad shows the mini becoming many minis, as it splits up and merges back together again in a metaphor of driving being an adventure and you can choose any path you want. Or it's just a depiction of actual Milan traffic. I'm going with the latter.
The ad might be created in the Netherlands, but it will run internationally and of course, there's a Swede in the picture: Swedish director Robert Jitzmark shot it. Vikings never stopped conquering the world, you know.
Mercedes Benz - Blue Efficiency (2010) :50 (USA)
Mercedes goal is 0% emissions.
Audi TDI - Green Police - (2010) :60 (USA)
The 60 second version of "The green police", airing 4th quarter. Men are arrested at the supermaket for choosing the wrong bag, folks who don't recycle batteries are raided, a police helicopter watches you forget to compost - but all is well if you happen to own an Audi Clean Diesel sleek machine.
Cadillac - Live In It (2008) 0:30 (USA)
PreGame
Bovril - Biker / Bad Day - (1992) :30 (UK)
The Bovril biker dude is having an exceptionally bad day, where everything and then some goes wrong. All of it is set to Elvis crooning "The wonder is you", and the wonder is that thick beef bouillon served hot in a tea-cup which was the drink of choice before mad cow disease scared Bovril's marketing budget so wee they stopped advertising on telly.
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