Like great dreams with fantastic looking women swimming in pools and dancing in shadows with their layers of silk? Try having some milk before you go to bed mate. They say it helps.
“Love fantasies and flying are two of the most common dreams people have,” says Jeff Goodby of Goodby, Silverstein and Partners. “We wanted to bring these fantasies to life in a funny way to bring the message home: without the proper nighttime routine with milk, consumers may not be able to fully realize their dreams.”
Continuing the tres weird that Fred&Farid Paris started for Orangina back in 2007 with their naughty dancing furries, which they continued with the even weirder blood orange, and then the cheating hard working furry lady O, and the even stranger Bimbo serial plaquer... Fred and Farid China are now upping the ante with evil pigeons & statistics.
Dove Canada decided to get generous in their latest idea in the campaign for real beauty, they offered a "photo effect" filter action set on the usual suspects blogs for free download so that the laziest of designers could with one click add "glow" to a persons skin. The idea being that art directors, designers et all will be downloading this and applying to images of ladies. The action did not do what was advertised, instead it reverted every change already made to the image - the horrors! - and probably pissed off a lot of people along the way (before they remembered CMD-Z!)
This spot for Lynx Apollo reminds you that an astronaut never has to wear shades. it's all part of Lynx's Space Academy Initiative. To send a few lucky blokes to space. It's all very silly, and fun very Lynx. I assume there's an age minimum, which means the 13-16 year appreciate these commercials probably won't be able to sign up. Bummer.
This spot for Lynx Apollo reminds you that an astronaut never has to compliment a woman on her looks. it's all part of Lynx's Space Academy Initiative. To send a few lucky blokes to space. So they can come back and automagically have an in with every lady out there.
You can pretty much do anything these days with a smart phone and an email address, but did you know you can look inside your house while on the go and even dim the lights and set the alarm remotely? Shilo director Jose Gomez had a lot of fun bringing these elements to life in this spot for Cox Communications. By combination of live-action, CG, and animation, Jose creates an experience showing viewers how Cox is a friend in the digital age.
Paris is the ideal romantic locale for the sexual tryst portrayed in Anonymous Content Director Guy Ritchie's new viral short starring Jude Law and made for Dior Homme. Set in the romantic old hotels, sidewalks and streets of The City of Light, Dior Homme - Un Rendez Vous is a deceptive tale that at first hints of danger, as Law, speaking into a telephone, seems to threaten the unheard voice on the other end, exclaiming, "You're going to regret saying that. Scared? Is that right? Of course you are. What, two of you? We'll see. Ohhh, when I find you, and I will find you, you're going to wish you'd never been caught." Law's busty blonde suitemate balefully helps him don a suit before he trudges out to fulfill his mission.
The spot opens with four young men at the start of a Rube Goldberg-type machine as one of the team sets a Tumble down to start the machine in motion. We follow the progress of the Tumble through the machine as it travels through various interesting stages. As the Tumble appears to be reaching the end of the circuit however, a dog runs into the shot and steals the Tumble. We are left with four frustrated guys and one relieved young lady who is dangling precariously above a pool of water at what appears to be the culmination of the elaborate route through the machine.
I'm beginning to think that Heineken might be a nightmare client.
We all remember the walk in closet, which was quite the runaway success for the beer brand, aired practically everywhere around the planet and nabbed itself some lions in Cannes. I guess Heineken liked it too. So they asked for "more like that".
Gillette are trying the old innuendo trick - like in the Axe cleans your balls - here they interview women about shaving.... What exactly? Oh, see that's what they want you to think. I predict no Cannes win for this one.
In this ad there are ten hidden women, body-painted to melt into the background like we've seen in so many ad photographs before. Is this a first for a commercial? Probably. The question is, why are so many women hiding around this slobs house? Aaaah, Axe, is there anything you can't do?
See also http://www.riseupgirls.fr
Every year in the UK 1 million women experience domestic abuse, over 12,000 women are raped while nearly 20,000 fall victim to other sexual assaults. There are on average 12 honour murders a year and 1600 calls made for help relating to forced marriage. Many other incidents go unreported.
In recognition of this, the Welsh Assembly Government has launched a campaign that's seeks to tackle the behaviours that lead to violence against women.
To find out more, visit the website: onesteptoofar.org
Watches should be high-quality and reliable, while also being wearable, having casual elegance and style. Torrent2, one of four, 15-second spots communicates the emotional component of timepiece selection by showing watches in the context of consumers’ lives.
Movado hired longtime creative partner TAG Creative New York, for the project because of the agency’s reputation as deft communicators of the relationships between brands and consumers. The assignment: bring the existing “My World, My Watch” campaign to life in TV, while continuing the re-brand of the ESQ line as ESQ by Movado.
Each ad is essentially a series of live snapshots, each of which depict simple, joyful experiences in beautiful surroundings. Original music composed specifically for the ads bring a lighthearted and playful touch to the creative.
Watches should be high-quality and reliable, while also being wearable, having casual elegance and style. Each of the four, 15-second spots communicates the emotional component of timepiece selection by showing watches in the context of consumers’ lives. As the tagline, “My World. My Watch” suggests, ESQ by Movado products say much about their customers’ sensibilities.
For a limited time this summer, your toddler can strut their cool stuff in Huggies Jeans Diapers. See also the "little star" print that goes with this Ten points for the wonderful tagline: "The coolest you'll look pooping your pants"
For the first time ever, a commercial for unplanned pregnancy and abortion advisory services will be aired on British television. The commercial, to be screened first on Channel 4 at 10.10pm on 24th May 2010, is part of a new campaign by Marie Stopes International, the UKs leading provider of sexual health services outside of the NHS.
This historic ad is not without controversy, and will not air in northern Ireland due to legal issues says channel 4.
Millions of people in England, Scotland and Wales will be able to watch the commercial for Marie Stopes International on Channel 4 at 10.10pm tonight.
Created for John Lewis by Adam & Eve, London, this advert follows a baby girl up to adulthood and into old age still buying her clothes from John Lewis. To be clear, this is the very unsympathetic customer they want, it seems. Did you guys listen to the lyrics before you chose this song? (inside)
The new Yellow Pages Mobile App helps anybody find a local answer for whatever they might be looking for. In these commercials we put the app through a torture test by showing how three very distinctive characters use it to keep their life running smoothly.
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