Advertising Age's story about Goodby's 13th annual Bellringer Award win (San Francisco's highest creative honor) provoked a rival SF agency chief to chime in with an angry email.

Jeff Odiorne, chairman of Odiorne, Wilde, Narraway and Partners had ringing criticism for the AA article's description of an alternative creative show he'd organized as well as the SF awards show scene. You can read the cacophonous exchange here. That is, if you give a tinkle.