HeadOn - but what does it do except give me a splitting headache?

dabitch's picture
Posted by dabitch on 24. July 2006 - 20:54

I'm glad that I'm not the only one wondering what on earth that "HeadOn" stuff which ye shall "apply directly to forehead" does - seems everyone has been hypnotized with the ads that are so bad they cause migraines.

Slate's Seth Stevenson confirms that the mystery stuff is for headaches - see: The mesmerizing ad for headache gel. So was the idea here to cause headaches, prompting me to rush out and buy the headon gel and apply directly to forehead? Devilishly clever!

HeadOn green version

HeadOn blue version

HeadOn's ActivOn

HeadOn's FREEdHEM

ps - 2005 version:


Head On - Headache Relief (2005)

Your rating: None Average: 3.7 (21 votes)
Submitted by brenthahn on 24. July 2006 - 22:18.
brenthahn's picture

They blew it with FREEdHEM. Shoulda called it BUTT-UP.

Submitted by Manhadanite on 24. July 2006 - 22:23.
Manhadanite's picture

The green version's OK, but the blue version ROCKS!

Submitted by silver3 on 24. July 2006 - 22:31.
silver3's picture

This ad single handedly ruins the bonus round of Wheel of Fortune for me everyday.

I'm more of a well-patch man anyhow.

Submitted by Robblink on 24. July 2006 - 23:04.
Robblink's picture

I'm sorry. How does Headon work again? The commercials weren't clear.

Submitted by payote on 25. July 2006 - 1:09.
payote's picture

This might be the most effective unintentional viral ever created. It's rapidly approaching 'all your base' status...

Submitted by dabitch on 25. July 2006 - 1:28.
dabitch's picture

all your base are applied directly to forehead! I can hear the techno-song now. Toss in a euro-trashy remix a la cillit bang the hardcore cleaning sensation and this will forever be cult.

Submitted by caffeinegoddess on 25. July 2006 - 1:39.
caffeinegoddess's picture

Wow. Just wow. It's so....I'm speechless!

Submitted by TDD on 25. July 2006 - 23:53.
TDD's picture

Headon commercials + Children + Glue sticks = Trouble.

Submitted by dabitch on 7. February 2008 - 12:44.
dabitch's picture

hahahahah, true. I'm gonna label some gluesticks HeadOn right now, nice prank.

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