Sweden

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Carlsberg - Unbottle Yourself, the competition has started!

Carlsberg is on a mission to unbottle an entire nation. Download the social app and join the action with over 500 missions ready to be explored.

Folkoperan - Figaro's Wedding / Live performance cinema ad (2011) (Sweden)

As the Folkopera ad airs in the movie theatre, the front row suddenly chimes in.
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Hyper Island Kindergarten Opening 2012

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Jack&Jones - Fitness club - (Sweden)

This viral for Jack&Jones "Fitness Club" isn't implying that the clothes will suddenly cause heart attacks in healthy young men, bu
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Björn Borg bare butt cheeks prove too much for Facebook who banned their fanpage admin

Facebook has blocked Micke Kazarnowicz, administrator of the international Björn Borg fan page, for "pornographic content".
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"Night is the mother of creativity" - Sydsvenskan

As you might know, or have noticed on twitter, I basically never sleep.
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Studio Total, the unconventional agency that does unconventional ads

I've made a date to meet Per Eriksson, Creative Director at Studio Total over a coffee.

Dagens media: Ad blog banned by google - is accused of spreading pornography

What a deliciously clickable headline that is. Dagens Media notes that Adland has been banned by Google, for having nudity on the site.

KEB skincare - Natural Swedish Beauty - (2011)

In an apparent homage to Dove Evolution, KEB skincare wants to remind everyone that for a natural Swedish beauty, their skincare products are the best
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Aluma puts homeless people on the map. The virtual maps - Gowalla and Facebook places.

The other night Aluma a magazine that raises money for homeless, and their agency in Malmö working pro-bono The Fan Club, had a pow-wow where they spe

Break an old christmas tradition.

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CP+B has the Swedish Golden Egg awards re-judged by international jury.

To create the print campaign, this years awards book, and a web film for the 2011 Golden Egg awards, CP+B Europe decided to have an international jury

The 2010 Golden Egg awards RE-judged

How do you put together the best jury for judging Swedish advertising?

IF insurance - the bakery / flooded - (2010) :45 (sweden)

James Lanman and friends swoop in on the flooded bakery to tell the owner: "Don't you worry about a thing..."
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Grey Stockholm moves their entire site to Facebook

On Tuesday this week, Grey.se underwent a transformation, now there's simply a link to facebook.com/greystockholm there.
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S M & V - Trains - your choice - (2010) election film

The coalitions between The SocialDemocrats, Miljöpartiet (the green party), and V (left party) show two trains choosing different directions for Swede
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Folkbildningsförbundet / Berghs - "UnSwedish" / Osvenskt

Folkbildningsförbundet, The Swedish Adult Education Association (SAEA), has launched a schwag campaign called "Typiskt Svenskt" (Typically S
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Dabitch interviewed in Design Weak

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Piratpartiet / The Pirate Party - What do you know about copyrights? - Election 2010

In this film for the Pirate Party called "Vad vet du om upphovsrätt", we see an idyllic suburbian street and a young girl selling lemonade a
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Formerly bullied kids bully the Comviq ad off the air.

Daft ad film "ban" of the week, Comviq has decided to withdraw their new film "Choir" because viewers have taken offense at what t
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Comviq Kompis - Kör / "Thanks for..." choir - (2010)

A man eats lunch alone, as a woman comes up and begins singing. "Here you are, eating lunch alone but if you had Comviq Kompis ..You could ha
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Pirate Party - How private is your life? - valfilm 2010

Enter the (relatively) new guy on the block, the Pirate Party, which formed in 2006 and hopes to break the 4% barrier which will get them a seat in pa

SSU - Pizza place - election 2010

In the SSU film - the Social Democratic Youth group that hopes you'll vote for the Social Democrats
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Folkpartiet - School - valfilm 2010

Folkpartiet (The liberal party) show a classroom of today, and as we pan out the noise and bustle from rowdy students gets worse as we get the further

Folkpartiet - Live together - valfilm 2010

As the old lady dresses up, and lovingly glances at a photograph of her and her husband, one might believe that she's on her way to visit his gra

Folkpartiet - Keep nuclear power - valfilm 2010

For the 2010 election, FP - the Liberal party - promises to keep jobs by not shutting down the nuclear power plants.

Kristdemokraterna - A more humane Society - valfilm 2010

This is Kristdemokraternas (The Christian Democrats, who align with Centern, Folkpartiet and Moderaterna in the conservative alliance) election film.

Centerpartiet - Dreams / Future plans - valfilm 2010

"Centerpartiet" is as the name alludes the center party n Sweden's political landscape.

Nya Moderaterna - Self-esteem - valfilm 2010

Once again, the promise is more jobs, and they show small things that boost self esteem, such as your own nametag, a perfectly made cappuccino, as wel

Nya Moderaterna - Weekend - valfilm 2010

Here's something we can all identify with, the hustle-and-bustle as the weekend approaches. Ladies gossip in the restroom about their plans.
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Nya Moderaterna - Love at work - valfilm 2010

(Nya) Moderaterna, the conservative party in Sweden, are promising more jobs as always in the national election.
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Abba / Kalles Kaviar - Flytväst - (2010)

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SocialDemokraterna - Young people want in - Election (2010)

Here's the TV commercial for the Social Democrats in Sweden's election 2010.
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SverigeDemokraterna - The Choice - Election / Sweden Democrats (2010)

Looks like I'll soon have to make a category just for political ads, as Sweden has begin airing election ads on the national TV channels that acc

LO - Negotiating alone - (2010) :30 (Sweden)

In this advert for the Swedish Trade Union Confederation (LO), the VO describes how your employer will have all these people on their side when you go

ICA - Tillbaka efter sommaren / Back from vacation (2010)

The never-ending soap opera of what goes in at the local ICA store takes a sexy turn as Ulf seems to have spent his entire vacation working out and oi

Jarlsberg "the taste is in the holes" bumpers reported to the Consumer Ombudsman.. for sexism?

A woman in Norrköping has reported the Jarlsberg tv-show bumper idents to the Consumer Ombudsman for their "unpleasant" tagline: "the t

Jarlsberg - Smaken sitter i hålen

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Miljöpartiet - Val 2010 / Doing something green / Swedish Election ad

As I told readers of brandflakes, political commercials aren't as widespread around these parts as they are in the US.
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Estrella and McCann sell nuts by ripping off Geoffrey Cottenceaus "Animaux" visuals

We've seen Badlanded ads that copied art before.
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Studio total who burns money are being burned by the Arvika festival

Recently Studio Total have been in the news for the donation of 100,000 SEK to the Feminist Party which the party leader promptly burned up on a BBQ.
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Burning money PR trick backfires: Tomas Mazetti from Studio Total responds.

On July 6th Tomas Mazetti and Per Eriksson from Studio Total donated 100,000 of their taxed personal stash to the political party Feministiskt Initiat
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Come hunt for trolls in Sweden

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Feminist party PR stunt: burning 100,000 kronor literally

Studio Total, the advertising and design collective in Malmö, have created a bit of attention for the Feminist Party FI during the traditional week of
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Robyn is killing me

True Blood Variety app ad drenches iPhone in blood

IF insurance - Car crash / Don't you worry - (2010)

While the shocked driver thanks his lucky stars that he's OK, James Lanman and friends group rush through the forest to deliver a special song: &
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Nokia world biggest signpost wins D&AD gold - long live Farfar

Farfar, the agency where creatives suddenly fled and then Isobar shut it down quite abruptly, has won yet another coveted award for their "Nokia

Popaganda - Indie Divers - Popaganda 2010

The Popaganda music festival will be held at Eriksdalsbadet 27-28th of August 2010, and there's no better way to announce this and set the music
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Dagens Industri - The Case Study of the Zoo

Libresse Sweden warns young girls: We're not asking you to undress on MSN!

In a time when social media advertising is the hottest buzzword around it's disconcerting to find that one of the largest brands of feminine hygi
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WaterAid- Drops Of Annotations- May,2010

The “Drops Of Annotations” video is made of 150 YouTube annotations shaped like water drops hiding the massage behind them.
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WaterAid - Ads - (2010) 00:35 USA

Something wrong with this picture?! Kids enjoying a nice swim while other kids are experiencing a water shortage.
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Swedish Armed Forces / försvarsmakten - Who cares? - (2012) (Sweden)

As this stunt actually happened, I seriously contemplated going to that box. Yep.

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