Ikea: Luem Aeb/Forget to Keep Hidden (2012) :20 (Thailand)
Here's the Thai Ikea ad that made the Thai LGBT's hit list.
And here's The Thai Transgender Alliance's, open letter to Ikea who opened its first store in Thailand back in 2011. Good times.
Thai Health Promotion Foundation - Smoking Kid - guerilla (2012) Thailand
Ogilvy were tasked with the issue of reminding adult smokers that smoking is like , bad for you mmm'kay? Adult smokers tend to puff away on the cancer-sticks and ignore that, but when a kid asks them for a light they turn into surgeon general mouthpieces even listing statistics while telling the kids it's bad for you.
This little idea, sending these kids out to smokers ask for a light, is brilliant. It's a good insight, because as a former chain-smoker who knows that you need to have something as powerful as nicotine to help you out of its clutches, it's for the kids / the future, that we can quit.
(In my case, specifically one little kid who is chock-full of awesome. Momma loves you sugarplum.)
Thai Life Insurance - Silence of Love - (2011) 3:00 (Thailand)
Thai ads turn me into a puddle of sobs, or a puddle of laughter. This is the sob variety, bring kleenex, which Ogilvy & Mather Bangkok now owe me a shipment of.
The teenage daughter is ashamed, and bullied, about her mute father. She wants a "normal" dad, one that understands her, one that can hear her shout. If this ad doesn't make you cry a little, you've worked far too long in advertising and need a vacation.
TMB - the story of Panyee FC - (2011) 5:15
This five minute short film tells the true story of how Koh Panyee, Thailand, built their own floating football field in 1986, and established one of the best footballs teams in the country. TMB bank's campaign centers around you being able to make the difference in life, and I think their strategy is to film awesome stories like this one making me all weepy eyed. Honestly, Thai advertising either has me screaming with laughter or crying, you guys are evil.
A book - A novel new way to advertise on queueing number slips.
"A Book" is a Thai publishing house, that wanted to advertise when people were waiting, which is a great time to read a short story or nibble a little on a good book. They printed short stories on queueing tickets. They allowed people to attach short stories to their "I'll be late" text messages, anyone who was late could txt a number with the phonenumbers of their friends waiting for them, and they would receive a text message with a short story to occupy them while they waited. They also had "A Book" placemats in restaurants that people could read while waiting for their meal to arrive. Fast food eaters weren't left out, they had "A Book" line stickers, so one could read a novel while queueing up to order.
In short, time to kill? Read a book.
Dentyne Ice - Squid - (2009) :30 (Thailand)
McCann Worldgroup Bangkok discover that Dentyne Ice can get rid of that giant squid in the room.
Thai Life Insurance - Melody of Life - (2009) 3:00 (Thailand)
Todays tearjerker is the ad that won Spikes Asia TV/Cinema Grand Prix this year. It tells the story of a woman, who adopted unwanted children off the streets and is now dying of cancer. Get the kleenex.
Dentiste - Forever Love - (2009) :45 (Thailand) Eng. sub.
Good morning stinky breath!
Royal Thai Army - Unity - (2009) :60 (Thailand)
Monday Bangkok created and aired this ad when Thailand was in internal political conflict, the goal was to encourage unity.... One person on the bus wants to help but without any other passengers joining in, is it's soon rolling downhill.
Colgate - Don't forget to brush - Ambient, Thailand
I need to totally nick this idea. Y&R Bangkok helps Colgate remind kids to brush their teeth after eating sweets with this toothbrush shaped popsicle stick. Brilliant!
Neonic Evolution Limited CCTV - Anyone could be a crook - print, Thailand
Opportunity makes the thief they say, thus Lowe Bangkok offers you the reason for CCTV, mission impossible mask-revealing style.
Black and Decker - Snake, Lizard, Frog - print, Thailand
Aw, oooh, eeew, gross. Did you know that Black & Decker Lawn Mowers are so quiet and effective that you can sneak up on snakes? No? well, now you do thanks to these fascinatingly icky images from Ogilvy & Mather Bangkok. Don't miss the snake inside. The frog looks a bit like an opened passion fruit. Oh man, I'll never eat passion fruit again.
Ogawan Fan - Smoke / Cooking / Incense - print, Thailand
HomePro - Snob - (2008) :18 (Thailand)

BBDO Bangkok produce the cheapest ads ever to enable a sale with the cheapest prices.
HomePro - Disgusting - (2008) :18 (Thailand)

BBDO Bangkok produce the cheapest ads ever to enable a sale with the cheapest prices.
HomePro - Depressed - (2008) :18 (Thailand)

BBDO Bangkok produce the cheapest ads ever to enable a sale with the cheapest prices.
Zwilling knifes - Nun / Soldier - print, Thailand
BBDO Bangkok shows this knife is good for sharing in all kinds of situations. Which could be said of any knife but you know.
Funpics.com - Vietnam / China - print, Thailand
Kingkongbangkok co. ltd. in Bangkok tries to Relax The World for FunPics.com. You need to click onto the enlargement in order to get it.
Harnn Massage Balm, Deep massage , print Thailand
Uhm. I only have one thing to say about this. OMG creepy. I don't think that was the reaction Y&R Thailand was going for.
SEIKO Alarm Clock - Coals, Mouse trap - print, Thailand
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