"Wanna go again?"
You know, a Swedish guy would ask this.
It takes a certain thing to make a beard Swedish. Just open your eyes, wake up and smell the apples.
The scripts were written by Frankie & Vaughn and the videos were directed by Apartment A Collective, these will initially run online in the UK, later the campaign will also run in Australia in the cinema.
Would you like a wearable, shareable, programmable t-shirt ? You're in luck, Work Club, London digital creative agency, has developed the first one for Ballantine's whisky. There's a catch, we need to be many people liking and wanting it to bring the price down.
Somewhere out there is a policeman who is so cold he doesn't even have to speak to get a confession from the local criminals he interrogates. The man who never speaks hears everything, you see. And apparently for some reason, he also likes to buy Grolsch for people he doesn't know. Go figure.
UK Shop Beattie McGuinness Bungay put together this interactive experience, complete with case study to show how punters could watch the ad, and then send an SMS to Journt, for a chance to get a four pack of Grolsch-- that is, if he's heard of you. And if he has, he'll send you a voucher, along with a handy dandy pin on a map showing the closest place for you to get some beer.
trivia: Every nine minutes someone loses their phone ... and every 19 seconds someone drops the phone down the loo. EEEW!
Meet the super humans. Channel 4 covers the Paralympics, and announce it by blowing us away as Channel 4's own Paralympic blogger called it. Here's a bit from the director, Tom Tagholm, on what they wanted to do.
“As for the scenes in the middle with the explosion and car crash and the mother in the hospital – we thought long and hard about how to include them because one thing that we weren’t interested at all in doing was an advert which said ‘Isn’t it great that these guys have made it to the start line?’ That just didn’t interest me and I don’t think it interested the channel.
This "new" direction doesn't seem so "new" really, it seems like another twist on the "surprisingly ordinary prices" campaign, which is fine too. Reminds me of my favorite line in an ad of that genre, image: guy walking past his Citroen RV with wheel clamp on it. Headline: "Sod it, I'll buy another one".
The 30 second TV spots break on Saturday 21st July and close with the strapline ‘Unbelievable value’. The 3 executions are supported by a print and digital campaign which will run until 10th September.
If you want to skip the hype and just watch the video, click the play button above.
It's funny to me how all those fashion details and things that signalled "mainstream bore" back when I was a kid in the 80s are now the height of cool (?) in new videos. Also, get off my lawn, I just mowed it.
Digital shop Albion London created a fun film to promote the Code Club, a nation-wide network of after-school coding clubs for kids aged 10-11.
Isn't that too early to become a nerd? I keed, I keed!
The video is kinda funny. Nothing I like more than seeing some snot-nosed Veruca Salt wannabe and her friends diss the world's most influential pioneers in the digital world. Like Sir Tim Berners-Lee, the real dude who 'invented the internet,' as well as some other people you might know, like Chad Hurley , this dude Niklas Zennstrom , the Duke of York and more.
Pretty neat idea, have people tweet for a taxi and get a cheap ride. I see one issue with this idea, you're preaching to taxi-riders who very often cab it because they don't have a car and do not intend to get one. London isn't exactly known as a city where it's easy to keep a car, forget one that needs charging, which then assumes you have a home of the sort where there's a garage.
Cheap taxi rides though, yeay!
Director Matt Lambert explains:
Caspa feat. Keith Flint - 'WAR', follows more of the structure of a short film than traditional music video. It follows the lives of a group of friends who end up living on the outskirts of the city following the collapse of society. It chronicles their initial hedonistic response, to one of militance and anger after the death of one of their own. This calls them to return to the city and fight for survival and vengeance against an unknown threat.
Audi UK recently launched a major multi-million advertising campaign, created by BBH in collaboration with production by B-Reel, for the new A6 range that ran during England's first match at Euro 2012. A striking film - which highlights the A6 bi-turbo diesel's amazing ability to make 2,000 automatic decisions per second to assist the driver - premiered on ITV1 and ITV1HD during the England versus France game last Monday, June 12, 2012.
The slot, which is one of the most prestigious of the year, is the first of a fully integrated multi-platform campaign which will run until September.
The picturesque 40-second advertisement was filmed in Iceland, where the rugged terrain and extreme climate allowed the A6 to perfectly showcase the benefits of its cutting-edge technologies.
Pearl & Dean show off the power of their cinema screens with this dramatic "doomed planet" clip, designed to show off the sheer scale of what can be done, with a clever visual twist. No, I'm not going to tell you what it is, it'll ruin it. Put your headphones on and watch brilliance strike it instead. (pun-clue!)
Oh dear. Talk about silly. Woman waves in a window, and every single male across the street believes she's waving at him and him alone. Cue a whole bunch of men racing downstairs and across the street - even my ex-Fiancé (sorta), or at least the actor in the campaign I proposed to, Isaiah Mustafa a.k.a the old spice guy, which I'll admit is a very nice touch. Oh and that's the point. Don't touch. Just wave.
I'm afraid to get one of these TV's now, but since I look like a lesbian plumber in a wifebeater like that I shan't worry there'll be a stampede of men rushing to visit me when I'm minding my own and turning up the volume on "Top Gear".
So this is where Anthony got the idea for that annoying inhaling sound in Silence of the lambs. The hilarity. Props for delivery, dear talent.
This makes sense. "Then he walks away with that grin". You know exactly what that grin looks like.
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