A new series of ads for Kraft center on highly engaging portraits of New Orleans families who share a great fondness for food—and each other. Directed by Madheart’s Jan Gleie for Chicago agency McGarryBowen, the spots are the latest in an ongoing branding campaign featuring real people who use Kraft products to “make something amazing.”
Boutique post-production facility Colorflow provided color correction and final post services for a spot for Mennen’s Speed Stick deodorant that became a surprise hit during this year’s Super Bowl broadcast.
Conceived and produced by Ryactive, an independent creative boutique based in Oakland, Unattended Laundry is set in a busy Laundromat, where an impatient young man removes another customer’s clothes from a dryer after they’ve finished spinning. The guy is caught red-handed, or rather yellow-handed, as the owner of the clothes walks up to find him clutching a pair of her canary-colored panties. He’s embarrassed but it doesn’t show, thanks to Speed Stick.
Rock Paper Scissors editor Biff Butler recently teamed with Anomaly and @radical.media to deliver an aggressive, thoroughly red-blooded spot for Carhartt. The result is “Force,” a :30 that pairs the famously indestructable workwear brand with rough-and-tumble scenes of American labor. The new work finds Butler teaming with Director Derek Cianfrance (Blue Valentine, The Place Beyond the Pines) for a second time, having previously collaborated on a taut and quietly suspensful spot for Dick’s Sporting Goods.
Remember the old spice ads with Isaiah Mustafa, a campaign playing on suave and sexy so well that I wanted to marry it until they ruined it all with Fabio. This campaign, while clearly a tad inspired, isn't even good enough to be the rebound date. Zesty guy is eye candy. Because girls like salad. And pretty boys. Look, using pretty ladies as eye candy in ads is ungood, and using pretty men as simple eye candy isn't good either. Two wrongs don't make a right (but two Wrights can make an airplane).
Red Tettemer wants you to know the California Association of Realtors aren't just selling homes. Because a new home isn't just a new home, but a new neighborhood, and school district, too. The California Association of Realtors are making family dreams a reality. Especially for kids who dress up like robots.
Red Tettemer and Partners created this ad for the California Association Of Realtors, reminding people that real estate has a huge benefit on us all. it's not just buying a house. Its helping grow and shift the economy for the better, across the state.
Except presumably the cities that have declared bankruptcy. :\
Virgin Mobile wants you to retrain our brain, and they'll help you along with some surreal images of a snorkler petting a happy shark, triplets saying "virgin mobile", dust explosions and a dash of red here, there and everywhere. See it as an updated version of that scene in a clockwork Orange where they retrain Alex to not like violence, with set direction that would make Kubrik a little jealous.
I do not know why the men in thick coats are eating burgers in the middle of nowhere surrounded by buffalo, but I do know that it could have gotten funnier had the state farm agent accidentally teleported a buffalo into the office. I bet someone nixed that because it would sort of insinuate that state farm agents would make matters worse....
This is what "Hakuna Matata" really means:
"Here's the feedback from client. Yes I know it's due today, but these are just some slight tweaks to the copy. Yes I know you feel like we're now cramming too much into one billboard but the client wants to make sure we totally understand the Disney connection. And also we must mention ease of use, too.
Client insists we add AAA to the headline somehow. Hey, I tried fighting for it, but we lost that battle. It's more important to fight for the T.V. isn't it? Yes I know there's no T.V. I was speaking more in general.
Oh, another thing: the client has repeatedly asked we make the call to action pop. Yes I know you separated it out, and we're treating it as a subhead, but client feels putting it in italics will help.
You can dock it, it's easy to interface with, and you can connect to others with just one click. The difference between single-core and dual-core is clear. This Somersby Cider ad mocks Apple Fanboi-dom in the most hilarious fashion. Try something new. Try the unbeer. Works great even in the sun.
Please donate to keep adland alive. The Super Bowl Collection is the worlds one and only. It costs a minor fortune to keep up. If you love our efforts, please donate to keep the archive alive. You may also sponsor us with a large banner, advertise yourself as you help save our common advertising history.
Want to join adland?
Create an adgrunt account for 6 USD.
- Oh! Amazing labor with the
3 hours 51 min ago
- What is the name of the song
1 day 17 hours ago
- With this card, they're
1 day 21 hours ago
- Haha as well as "Why is it?"
2 days 5 hours ago
- This was all so much better
2 days 9 hours ago
- This wasn't an Abercrombie
3 days 2 hours ago
- This just makes me like
3 days 2 hours ago
- Ha haha, the way he snogs the
3 days 8 hours ago
- Speaking of cereal&feels,
3 days 9 hours ago
- Fair enough. You're not a
4 days 38 min ago