Publicis Mojo Auckland, New Zealand, took advantage of a poster site where the billboards were one above the other to illustrate their idea for Amnesty international: "you leand your voice to those who can’t be heard." See inside for clever use of media.

Larger image available here

Amnesty International Freedom Week
Agency : Publicismojo Auckland
Creatives : Nick Worthington (Executive Creative Director)
Lorenz Perry (Art Director)
Karl Fleet (Copywriter)
Nick Worthington (Copywriter)
Dereck Henderson (Photographer)

Commercials: 
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Comments (1)

  • akrok design's picture
    akrok design (not verified)

    brilliant!

    Jan 12, 2010

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.