In this campaign from Porsche China, called "Away" and created by Fred & Farid Shanghai the visual barely even shows the car, because it's too quick to drive away. This campaign was awarded at Grand Prix Stratégies Amaury Medias Du Luxe 2013.

Brand: PORSCHE (CHINA) MOTORS LTD
Campaign: "AWAY"
Advertising Agency: FRED & FARID SHANGHAI
Executive Creative Director: FRED & FARID
Creative Director: GREGOIRE CHALOPIN
Copywriter: GREGOIRE CHALOPIN
Art Director: PIERRICK JEGOU
Brand Supervisors: CARSTEN BALMES, ESTELLA YANG
Agency Supervisors: VIVIAN WANG, KYLIE WANG
Retoucher: HONGXIA WANG

Commercials: 
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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.