Sharp knives cut perfectly - so it is "the perfect cut". Ambient posters, China.

OMG stunning!

To advertise their sharp knives, the brand name which I can not read (is it "long term"?) and ad agency "invisible", guangzhou cut really intricate motifs in thick paper posters and hung them in appropriate places.

A door God, a few lucky fish and a gorgeous looking vase inside.
Who said Chinese advertising was naive? This is fantastic! I want some!

Ad agency: invisible