Drive Times - Technically Unreliable, Expensive Servicing, No local parts - print, South Africa

Drive Times is a weekly insert publication in the Cape Times, and they brag about knowing everything about anything with engines with this campaign.
... In the image above the negative is spelled out clearly, and despite that fact, I want any car that has a grill with a sexy font. I shouldn't be the one holding the purse strings when buying cars, clearly. - "Forget gas milage, does it come in "oil slick" color?"

Larger images:
Technically Unreliable
Expensive servicing
No local parts

Lowe Bull Cape Town
Kirk Gainsford (Creative Director)
Cameron Watson, Tariq Bailey (Art Director)
Aaron Harris (Copywriter)

Adland® works best in Brave browser. Adland® is supported by your donations alone. You can help us out by donating via Paypal.
Anonymous Adgrunt's picture
Files must be less than 2 MB.
Allowed file types: jpg jpeg gif png txt doc xls pdf ppt pps odt ods odp wav avi mpeg mpg mov rm flv wmv 3gp mp4 dir dcr ogg m4v.