New Zealand Transportation Agency "Emoticons" (2013) :60 (New Zealand)

Drive safe and nice, everybody. Otherwise, you might have an ugly emoticon hanging over your head.

Client/Company: New Zealand Transportation Agency
Agency: Clemenger BBDO Wellington
Executive Creative Director: Philip Andrew
Creative Director: Brigid Alkema
Art Director: Philip Andrew, Emily Beautrais
Copywriter: Emily Beautrais, Alex Metson
Producer: Martin Gray
Group Account Director: Linda Major
Production/VFX Company: Psyop
Executive Producer: Luisa Murray
Producer: Drew Bourneuf
Associate Producer: Jesse Schlobohm, Anu Nagaraj
Directors: Todd Mueller, Kylie Matulick
Designer: Paul Kim
Storyboard Artist: Hugh Keenan
Editor: Brett Nicoletti
Matte Painter: Andrew Park & Niall Booker
Lead Technical Director: Kyle Cassidy
Lead Flame: Diego Vazquez
Lead Desktop Compositor: Lane Jolly
Compostior: Don Kim
Previz: Dan Vislocky, Chris Meek, Bri Meyer
Modeler(s): Kevin Manning,Tommy Kernan, Larissa Docolas
Rigger(s): Sean Kealey, Parz Rothlein
Animator(s): Dan Vislocky, Lindsey BUtterworth
Texture: Kyle Cassidy, Paul KIm
Lighter(s): Erich Burchfield
3D Lead : Kyle Cassidy
2D Animators: Max Graenitz, Dylan Spears
Music Company: Liquid Studios
Composer: Pater van Der Flute
Producer: Tamara O'Neill

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Dabitch's picture

It was a cute way of showing that smiles spread.