Saatchi & Saatchi New York has hired Talia Handler, formerly of Deutsch New York, as executive vice president and group account director charged with handling its Chase account. Handler will report directly to Saatchi & Saatchi chief executive Brent Smart. At Deutsch, Handler had the same title, and worked on the agency’s Microsoft and Jägermeister businesses.
“The new leadership team has such a clear, creative-focused vision that is very inspiring and palpable,” she said. “Match that vision with Chase - a brand that I have loved since I got an ATM card at 16 - and it's the perfect storm of an opportunity."
Along with Chase, Saatchi's roster includes Toyota, Cheerios, and Pampers.