SNICKERS - “The Brady Bunch” / Marcia - (2015) : 30 (USA)

Snickers adds a twist to the by now familiar "you're not you when you're hungry" as they make it all about Marcia Marcia Marcia in the Brady Bunch. Sans Marcia, of course, instead we have Danny Trejo. We've seen fred Astaire dance with a dirt devil and Orville come back from dead to shill pop-corn during the super-bowl, so the "Forrest Gump" style movie magic is familiar, albeit seldom so successful. This turns out to be quite funny, but why aren't we saying "Marcia Marcia Marcia"? Can we please get snickers bars labelled "Marcia Marcia Marcia" now?

Client: Snickers
Spot: "Brady Bunch"

Agency: BBDO, New York
Chief Creative Officer, BBDO Worldwide: David Lubars
Chief Creative Officer, BBDO New York: Greg Hahn
Executive Creative Directors: Gianfranco Arena, Peter Kain
Director of Integrated Production: Dave Rolfe
Group Executive Producer: Amy Wertheimer
Executive Music Producer: Melissa Chester
Group Planning Director: Crystal Rix
Planner: Alaina Crystal
Managing Director: Kirsten Flanik
Global Account Director: Susannah Keller
Account Director: Joshua Steinman
Account Manager: Tani Corbacho
Account Executive: Jocelyn Choi

Celebrity Talent, Intellectual Property, Music Rights Acquisition: The Marketing Arm
Entertainment Director: Brad Sheehan

Production Company: O Positive
Director: Jim Jenkins
Executive Producers: Ralph Laucella, Marc Grill
Director of Photography: Trent Opaloch

Editing: Arcade
Producer: Kirsten Thon-Webb
Editor: Geoff Hounsell
Assistant Editor: Healy Snow

Postproduction Company: The Mill
Visual Effects Supervisor: Nick Tanner
Executive Producer: Verity Kneale
Producer: Carl Walters
Senior Compositor: Nathan Kane
Colorist: Fergus McCall

Music House: Q Department
Audio Mix: Tom Jucarone, Sound Lounge
Voiceover Record: Loren Silber, Lime Studios

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