PSA & Public Interest

Trump 2020 - Alice Johnson / Criminal Justice reform / Superbowl LIV (2020) :60 (USA)

The story about Alice Johnson carries this ad.

Fresh work from Toronto-based production company Skin & Bone “A World Without Y”

Fresh work from Toronto-based production company Skin & Bone for the YMCA of Greater Toronto.

Finnish youth magazine ads dramatize social media’s influence on children’s self-image

A campaign made by TBWA\Helsinki features images of young people looking in the mirror and seeing things they think should be improved in their own ap

BBDO Toronto: Not a Costume

Before you head out the door this Halloween, let’s make sure you get it right.

Safety Cake: the cake that can save lives

You should treat your friends like cake.

This "coke challenge" could save your life

DanceSafe and The Garden release important harm reduction video for international Overdose Awareness Day (Saturday, August 31)

The ad posters that mobilised 75,000 Swedes against wage earners’ funds in 1983

It has now been 36 years since the first massive demonstration against "Löntagarfonder" took place the very same day as the Swedish Parliam

SBT removes Chavo from show scenes to increase visibility of homeless children

Through platform SBT Do Bem, one episode was edited into a new story to increase awareness about a real social problem

Special Olympics Athletes Unite To Inspire and Design Original Logo for 2022 Special Olympics USA Games

Creative Partner, Publicis Seattle, Leads Athlete-Inspired Initiative Academy Award Winning Iranian-American filmmaker Rayka Zehtabchi Directs

The "Restaurant of Mistaken Orders" , a pop-up restaurant where all the servers have dementia to raise awareness

The restaurant of mistaken order is not your regular flashy pop-up.

BBR Saatchi & Saatchi and the StopCancer Association present: The Cancer That Stuck Me

The Cancer That Stuck Me A campaign for a new Cancer Association dedicated raising awareness to the needs of young adult cancer patients

Mortierbrigade turns right-wing political posters into human rights posters

The agency and Vluchtelingenwerk Vlaanderen recycle Belgian right-wing party posters, and make them for refugees instead.

The ALS league - Swimming Pool - (2019) :30 (Belgium)

How would you feel after immersing yourself into the skin of an ALS patient for 30 very long seconds?

Danish Cancer Society & TrygFonden - Help a small Dane!

Kids of the world stage an intervention to protect Danish kids from skin cancer in the Danish Cancer Society and TrygFonden’s charming new campaign,

'Girls In The Game' - Soccer Without Borders

Soccer Without Borders, ‘Girls In The Game,’ Highlights The Unique Challenges Faced by Under-Served Youth And Inequalities in Sport Nemo Design par
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Surfrider "United States and Oceans of America"

At a time when other brands are waving their middle fingers, Surfrider is waving the flag.
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Veloz "Kicking Gas" 3:38 (2019) (USA)

Arnold goes under cover to sell people gas cars instead of electricity in a new campaign from Russo Brother's founded shop Superconductor.

City of Mount Pearl "Mount Pearl Anthem" 3:02 (2019) (Canada)

The writing is tight and quintessentially Canadian in this rap ode to a town where nothing happens.

Shirley & Fatima - the gift (2019) 90 (UAE)

The opening shot shows how Shirley suddenly has a bright idea. What could it be?

Runaway Train gets an update to help find #MissingKids

TeenVoice encourages people to take a stand against climate change

For some, the withdrawal from the Paris Accord by the United States has dimmed the prospects of tackling climate change. Many are worried that the pro

LA Mayor Eric Garcetti’s Office and his Youth Council to End Gun Violence created anti-gun campaign selling active shooter insurance

On bus shelters and social media sites, an advertising campaign will begin rolling out to promote a new type of insurance: one that protects against d

Paws2U - Expecting Unconditional Love United States - OOH USA

In our modern times the traditional family may look a little different. And peoples idea of what a family is, has also changed.

French Federation of Cardiology - #OhMyDog ode to the dogs (2019) (France)

Thank goodness for dogs, for they will save your life every day.

GAA Gaelic Athletic Association - "First Timer" - Where we all belong (2019) :30 (Ireland)

"Where We All Belong" is a campaign featuring all the people that make the GAA what it is.

Opportunity Village and R&R Partners unveil statewide PSA campaign

Opportunity Village and R&R Partners teamed up over the past year to create short-form and long-form awareness pieces on adults with disabilities

Combat Stress - Bring them home (2019) :90 (UK)

Combat Stress Reveals How Trauma Traps Soldiers on the Battlefield ENVY Advertising creates gripping sound design, edit, and online vfx for po

European Parliament’s new campaign documents real-life births to encourage Europe to vote

With just one month to go until the most important elections in the history of the European Union, the European Parliament is launching a campaign in

YWCA - Don’t get bought off (Laisse-toi pas acheter) (2019) case study (Canada)

This is a case study of an Instagram campaign that was aimed at preventing sexual exploitation recruitment amongst young women on Instagram.

Atlanta Fire Rescue Foundation "Step Forward" (2019) 1:10 (USA)

The Atlanta Fire Rescue Foundation is looking for a few good people from all walks of life to join their ranks. More than a few good people, in fact.

Many Seeds Of Change Bring Awareness To Bonton Farms

Dallas’ Advertising Industry Comes Together To Support Local Community Organization: Bonton Farms Bonton Farms is redefining community in its neigh

Leonard Cheshire - "How is your work ethic?" (2019) :80 (UK)

For disabled people the hard work never ends, and it’s time for society to work harder for them.

FLAP CANADA Launches “Birdie,” a PSA by Director Adam William Wilson

Over 25 million birds fatally collide with windows in Canada each year. This staggering statistic was delivered nationwide today with the release o
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HSBC / Acoso - Harassment Teller (2019) 1:40 (Argentina) #NoSignificaNo

Campaña de David para el banco HSBC - #NoSignificaNo
Just Say #Yes2Copyright

Independent artists for the copyright directive: Just Say #Yes2Copyright

New emerging Artists call for a fair future online.
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The Last Ever Issue -, Mastercard, BNP Paribas (2019) 2:00 (Poland) case Study

This is a fantastic idea. I love it!

Race for Life returns with new campaign: 'We're not superstar athletes, we're cancer beaters'

Race for Life returns for 2019 with a new campaign by creative agency Anomaly. The campaign celebrates “ordinary people doing something extraordina

Leo Burnett proudly presents: THE ACCESSIBLE ELECTIONS

Watch Bibi Netanyahu, Yair Lapid, Avi Gabay and other Israeli politicians talk in sign language. A campaign by Access Israel designed to remind polit

White Ribbon Canada Launches “Boys Don’t Cry,” a Public Service Announcement by Oscar-nominated Director Hubert Davis

The short film "Boys Don't Cry" is launching today, Wednesday, Feb 27th, to coincide with Anti-Bullying Day.
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Girls Inc. and CBS - When girls get to play (2019) :30 (USA)

Gayle King as the voice-over explains that girls who believe they can succeed at the highest levels, will, especially when they work together.

New Spot Highlights Nature’s Way of Healing PTSD Sufferers - Warrior Adventures Canada - Join Us

Warrior Adventures Canada - Join Us (Canada) 2018.

Chilling New PSA Campaign Warns Suburban Parents about Dangers of SexTrafficking

Wisconsin Ranks as a Top State for Sex Trafficking With Reports in All Counties

New Coalition Set to Tackle a Major Engineering Challenge: The Profession’s Lack of Women

Toronto-based Juliet partnered with Engineers Geoscientists Manitoba to create the Manitoba Coalition, which is made up of the biggest employers of en

Right to Play Takes a Stand on Child Oppression in ‘We Rise’

New campaign shines a spotlight on the daily atrocities endured by millions of children every day.

The Down Syndrome Community Applies To Be The First Humans On TheEndangered Species List

This year's awareness campaign is called Endangered Syndrome and is the follow-up to to the globally awarded and highly acclaimed “Down Syndrome

Bob’s Your Uncle Turns Bread into Beer for Second Harvest

“Been a Slice” beer has been created to raise awareness and funds for the food rescue organization
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The Broken Bride Registry - a booth at a bridal show that's not what it seems.

The booth is essentially a bridal registry, but instead of bedsheets and fine china, the registry is stocked with items such as cigarette burn cream,

New apparel line seeks a PARDON for convicted Canadians

Cannabis will be legal in Canada on October 17th. Here's a new campaign from Toronto-based Juliet for British Columbia-based licensed cannabis p
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The Hidden Pride Flag at the 2018 FIFA World Cup in Russia - (2018) case study (Spain)

A coup at the 2018 FIFA World Cup

Rak’n’Roll "Percent Beer" (2018) 1:35 (Poland)

Unibet "Queen Rules" (2018) 1:00 (UK)

WIZO "Flowers" (2018) 2:30 (Israel)

Humanity and Inclusion "Lifeline" (2018) :60 (Canada)

PETA "Redemption" (2018) 1:40 (USA)

FAR "Go FAR - Episode 3" (2018) 4:00 (USA)

FAR "Go Far part 2" (2018) 3:56 (USA)

FAR "Go Far part 1" (2018) 4:10 (USA)

TreePex "#MerryTreesmas" (2017) 1:50 (Georgia)

UN OCHA "Another silent night" (2017) 3:45 (USA)

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AIDES "Love exists" (2017) 1:25 (France)

London's Air Ambulance "Life saver" (2017)

PayPal "#TurkeyDash: Nutrition" (2017) :20 (UK)

PayPal Charity "#TurkeyDash" (2017) :20 (UK)

UNICEF "These parrots will make you say WTF" (2017)

Latet "Skip a meal" (2017) :42 (Israel)

Pacific Wild "Teddy Bears' Picnic" (2017) :42 (Canada)

the Creative Alliance "Undivided" (2017) :15 (USA)

Belgian Defence - Not our problem (2017) :30 (Belgium)


Walmart "That's Texas" (2017) :30 (USA)


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