Cool outdoor, a refrigerator billboard for Coke

Coca Cola and McCann Erickson, Istanbul built a refrigerator poster at a bus stop, Looks like it was held together a bit sturdier than the double sided tape that Sdsvenskan used on the billboard I broke. There's actual bottles of Coke in the poster-fridge as well. Cool. yeah I went there, it's late!

Agency: McCann Erickson Istanbul
Creative Director: Oktar Akin
Art Director: Firat Yildiz
Copywriter: Deniz Tan
Senior Account: Burak Aldinç
Account managers: Özlem Milor, Su Erdogan

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Anonymous Adgrunt's picture
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kurtberengeiger's picture

More photos of other executions in the same campaign:
http://elmaaltshift.com/2010/04/07/mediacat-acikhava-odulleri-sonuclari-...

Dabitch's picture

Wow, they went all out.

kurtberengeiger's picture