Ragu can fix everything. Even the nagging doubt when your hamster used to be grey, and is now white.

Client: Ragú.
Agency: Barton F. Graf 9000 / BFG9000 New York

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.