Hasan Minhaj (and His Mom) Tout ‘NOMO FOMO’ with Verizon and Samsung

Hasan opens saying: “Now with the Samsung Galaxy Z Fold3 on Verizon 5G Ultra Wideband, there’s no more fear of missing out. Or as I like to say,” with the crowd responding: “NOMO FOMO.” He continues by walking through a range of scenarios from the stage of a stand-up show to a movie set to a wedding: “Download a movie in seconds, while acting in a movie! While also writing a movie. Game on the go on the fastest 5G in the world.” Hasan’s real mom wants to abolish FOMO too, as she makes her first on-screen appearance with her son via a HD video call in the :60 spot.  

“The new Samsung Foldables will change how we use phones forever. Put them on the fastest 5G in the world and you’ll have no more fear of missing out ever again. Or as Hasan Minhaj likes to say NOMO FOMO,” Michael Raso, Executive Creative Director at Ogilvy, said. “Hasan has so much going on in his world that he represented this notion of wanting to do more from wherever, perfectly. It was a great fit.”

Samsung 
VP, Head of Mobile Marketing: Janet Chison Lee  
Sr. Director, Mobile Marketing: Joo-Mee Song  
Director, Mobile Marketing: Michael Somers  

Verizon 
SVP, Chief Creative Officer: Andrew McKechnie 
Executive Director, Creative Marketing: Ricardo Xavier Aspiazu 
Sr. Manager, Creative Marketing: James Hogan 
Manager, Creative Marketing : Natalie Connelly 
Sr. Manager, Integrated Marketing: Sean Turner
Manager, Integrated Marketing: Ean Shearer 

Creative Agency: Ogilvy 
President, NY: Carina De Blois 
Chief Creative Officers: Marcos Kotlhar and Danilo Boer 
Executive Creative Director: Michael Raso  
Creative Director, Copywriter: Adam Reeves  
Creative Directors, Art Directors: Craig Smith and Shannon Gibney  
Executive Group Director: Olivier Sentucq 
Account Supervisor: Abigail Solano 
Project Manager: Juliana Leandra 
Global Consulting Principal, Strategy: Sami Salmenkivi 
Global Consulting Director, Strategy: Lynette Wong  
Sr. Strategist, Social: Jim Rech
Director of Production: Eric Soloway 
Executive Producer: Deepa Joshi  
Director of Music: Michael Freeman  
Director of Business Affairs: Samantha Norvin 
Business Manager: Deb Steeg 

Production Company: Gifted Youth  
Executive Producer: Josh Morse  
Director: Jake Szymanski  
Producer: Jose Barrios  
Director of Photography: Martin Ahlgren  

Production Company (Edit): Final Cut  
Editor: Crispin Struthers 
Assistant Editor: Matt Carter 
Vault Manager: Steven Brickhouse
After Effects Artist: John Haley 
Executive Producer: Sarah Roebuck
Producer: Jamie Nagler  

Production Company (CG/Finishing): MPC 
Creative Director, VFX Supervisor: Tom McCullough 
Sr. Executive Producer: Camila De Biaggi 
Sr. VFX Producer: Colleen Valentino

Production Company (Music): JSM Music
CCO/CEO/Co-Composer: Joel Simon
VP, Executive Producer: Jeff Fiorello
Producers: Norm Felker, Andrew Manning, Sharon Cha
Co-Composer: Rebecca Riter

Production Company (Audio): Wave Studios 
Sound Mixer: Ed Downham