Kaiser Permanente "Contrarians" (2015) :30 (USA)

Health is a cause not an industry. health is a cause like Womens' suffrage and civil rights. The tone of this is kind of defensive. Excuse us for not doing what you want us to. Calm down there. Kaiser Permanente. Have a lemonade.

Client: Kaiser Permanente
Agency: Campbell Ewald
Chief Creative Officer: Mark Simon
Art Director: Vanessa Witter
Copywriter: Mark Simon
Executive Producer: John Haggerty
Business Affairs: Kelly Maines
Talent: Teri Kachler
Group Account Director: Zenaida Torres
Account Supervisor: Alyssa Tigue
Assistant Account Exec: Minji Lew
Production Company: AtSwim
Director: Noah Paul
EP: Mike Appel
Radio Production: LA Studios
Engineer: David Guerrero
Editing House: Union Editorial
Editor: Jim Haygood
Music: Tom Odell – “Grow Old With Me” Licensed
Audio: Union Editorial

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