Since it's officially "Back to the future" day, that is October 22 2015, everyone and their aunt are tweeting "Back to the future" gifs. Some brands are joining in on the fun, Pepsi created the future drink, Universal Studios cut a trailer for Jaws 19, and now Nike has invented the self-lacing shoe and given a pair to Marty McFly, aka Michael J Fox. Nike's PR Director tweeted that the first pair of self-lacing shoes were in NYC, and now we know who got them.
The first pair of self-lacing Nike Mag shoes is in New York City.
— Heidi Burgett (@heidiburgett) October 21, 2015
This is real. This is today. Coming spring 2016. cc: @RealMikeFox @Nike pic.twitter.com/KPswXNojvA
— michaeljfox.org (@MichaelJFoxOrg) October 21, 2015
If you want a pair and have disposable income, you can buy the 2015 via an auction. All proceeds from the sales of the 2015 go to the Michael J. Fox Foundation for Parkinson's Research. The specific details on the auctions will be posted to Nike News and via Twitter @Nike in spring 2016.
If you can imagine the future, you can create it.
⠀⠀⠀ ⠀
Find out about pair no. 1 at https://t.co/ptkErznzjl pic.twitter.com/Gi6UMNsNML
— Nike (@Nike) October 21, 2015
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
