Grand Prix winner Cannes Lions Direct. This film ran on one channel while it's "twin-film" Modus Sad ran parallel on another, while viewers 'zapped' between the two to see the story in two different moods.
Creative Director turned CTO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen, Los Angeles and Stockholm.