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By Dabitch on February 20, 2013 - 08:40

WASA - the remake of "What's up" / Wassup

Mathias Lachal added a little extra to the Wassup Budweiser ad of 2000 which spread the über annoying habit of people saying "Wassup!" all the time, too many times. But with Mathias extra layers on top, Wassup is now wusawesome.

Creative: Mathias Lachal

phonecall

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Dabitch

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Creative Director turned CTO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen, Los Angeles and Stockholm.
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