Dude wipes - Drop Your Drawers (2024) :30 (USA)

This silly little jingle is quite sticky, and a homage to all 80s advertising, with a bit of 90s Mentos sillyness thrown in for good measure. We see yellow cabs in New York, the double mint twins, and people dropping paint in museums as product demo. Advertising that makes fun of advertising, while also being funny.

Will air again as a regional superbowl ad in Houston, Tampa, Cincinnati and Sacramento.

Ad agency: Curiosity, Cincinnati
Creative Director: Matt Cragnolin
Director: Chris Woods

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