Print campaign to advertise the 2-seater Mazda MX-5 roadster
Tagline: Use condoms! Mazda MX-5. There's only room for two
Client: Delek Motors
Ad agency: BBR Saatchi & Saatchi Tel Aviv
Chief creative officer: Yoram Levi
Creative Director: Nadav Pressman
Art Director: Yuval Zuckerman
Copywriters: Idan Regev
Account director: Idit Zuckerman
Account supervisor: Nir Federbush
Account executives: Liran Malka, Yogev Weiss
Printed: December 2009
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