Food

Sainsburys - Try Something New Today / Jamie Oliver (2005) :60 (UK)

by: Dabitch, Sep 22 2005 - 7:49pm
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By Dabitch on September 22, 2005 - 19:49

Launch ad for the new Sainsburys campaign starring Jamie Oliver. The ads are part of chief executive Justin King’s Making Sainsbury’s Great Again plan to increase sales by &£2.5bn by March.

Ad agency: Abbott Mead Vickers BBDO

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Dabitch

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Creative Director turned CTO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen, Los Angeles and Stockholm.
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