LGBTQ

4 Comments

Nike's split screen ad exposes Nike's split personality

Excellent split-screen editing aside, the new Nike ad offends people both internally at Nike as well as the consumers they hoped to attract.
5 Comments

Netflix goes the cheap route to appease the trans cause du jour, which may cost them.

As Kidsleepy noted in an earlier article headlined Wokevertising for fun and profit, advertising has a way of jumping onto the cause du jour head firs
2 Comments

Diesel - Francesca / Nun (2020) 1:57 (Italy)

This is very well cinematically told, as it opens it's not clear whether Francesca is taking contraceptives or something else
3 Comments

Mastercard / True Name - Paying as transgender (2020) :60

I don't know why we're doing this soft-launch of "true name" Mastercard again, they did this last year in June timing it all nicel
1 Comment

Transgender activist and model Munroe Bergdorf makes peace with L’Oréal

L'Oréal Paris fired Munroe Bergdorf in 2017, then faced criticism for hypocrisy after embracing Black Lives Matter last week

United - Kayleigh's story (2020) :90 (USA)

“My life changed for the better when I came to United as a flight attendant.
1 Comment

Lacta Mondelēz - See The Love (2020) 2:00 (Greece)

Lacta Mondelēz want you to see the love.
2 Comments

Starbucks won LGBT+ Channel 4 Diversity Award 2019 with "Every name’s a story" (2020) (UK)

Starbucks won the LGBT+ Channel 4 Diversity Award 2019 with "Every name’s a story". This is the extended Version running at 2:19

Pantene - "MJ" from Pomona, CA: Coming home is #BeautifuLGBTQ (2019) 2:00 (USA)

“Home has become such a different definition.
1 Comment

Pantene - Paris Lees / Hair identity (2019) :60 (UK)

Paris Lees talks about having great hair days.

Pantene - The Dresscode Project / Group Film, Paris Lees

This film features Pantene UK Power Squad ambassador Paris Lees, alongside Travis Alabanza, Lea T and Angela Ponce who share their personal stories.
2 Comments

Sprite - Pride (2019) 1:35 (Argentina)

A mother helps her son apply makeup. A friend helps her friend put on a breast hiding binder.

Sprite - "You're not alone" / "No estás solo" (2019) 1:25 (Argentina)

Teenagers and young people share what is bothering them. "I'm 18 and my hair is falling out"
2 Comments

Mermaids UK - "ETHAN" - short film (2019) 2:15 (UK)

A short film produced by RAW for Mermaids. Starring 18-year-old Ethan. This ad often appears on Minecraft videos on Youtube.

Mercedes Canada has stirred up controversy with line "the values that unite us all" in short Twitter ad

Careful with your Pridewashing, brands, or you may get the same reaction as Mercedes-Benz Canada just got

Pure Goat "When the amount of love exceeds the amount of breast milk" Abri campaign during Pride week, Netherlands

The Pure Goat Company wanted to create awareness for families with same-sex parents.

Coca-Cola features gay couples kissing in Hungary, an online petition calls for a boycott and ban of such ads.

At least one leading politician from Hungary’s ruling Fidesz party and conservative media outlets have called for boycotting Coke products or banning
11 Comments

Twitter and Wordpress banned women from their platform due to a sordid case in Canada's human rights tribunal filed by Jessica Yaniv

We reported earlier on the fact that Wordpress shut down several feminist blogs without warning, where one of the most interesting aspects of this was

Pride Parties Have No Age Limit

ROTHCO and Dublin Bus bring together the young generation of Pride supporters with the over 65s who carved out LGBTQ+ rights
4 Comments
McCann New York

Mastercard - True Name Card - Will this open up for biometric data linked to our credit?

Mastercard launches True Name cards to make paying with credit cards easier for trans and non-binary communities

McRainbow - McDonald’s Belgium celebrates Gay Pride with a redesigned rainbow flag

"You get a rainbow, you get a rainbow, and you get a rainbow!" I kind of feel like an Oprah-witch has pointed her magic wand on every logo a

Pantene - Don’t Hate Me Because I’m BeautifuLGBTQ+ | #BeautifuLGBTQ+ (2019)

Remember Kelly Lebrock saying "Don't hate me because I'm beautiful"?
2 Comments

Sephora - They / Ze / Xe - We Belong to Something Beautiful (2019) 1:40 (USA)

Sephora explains that this is their “Identify as We” campaign, which celebrates the transgender and non-binary community and "our long history in
7 Comments
First Shave

Gillette - First shave, for transgender son (2019) .30 (USA)

"Whenever, wherever, however it happens – your first shave is special."

Jamie Windust for HSBC tweet is deleted after pushback

On 23rd of May HSBC tweeted a clip showing Jamie Windust talking about how being too much is actually just enough.

Visit Las Vegas - Now And Then / Let's Get Married (2019) 3:00 (USA)

This three-minute short film follows the evolution of two women's relationship. We see flashbacks of their first date in Las Vegas

Paws2U - Expecting Unconditional Love United States - OOH USA

In our modern times the traditional family may look a little different. And peoples idea of what a family is, has also changed.
3 Comments

Chips Ahoy celebrates Mother's Day with a drag queen

Vega Cakes are unique handmade cakes crafted with limitless love.

This outdoor series was created for the upcoming wedding season.

Coca-Cola inspires young Thais to express their feelings (2019) :60 (Thailand)

Ogilvy has launched the new summer campaign for Coca-Cola with a TV commercial which will bring a tear to even the hardest of eyes.

Liverpool’s "Woman" billboard is taken down by ad company after trans activists complain

A billboard with the dictionary definition of "woman" has been 'banned'.
1 Comment

The Hidden Pride Flag at the 2018 FIFA World Cup in Russia - (2018) case study (Spain)

A coup at the 2018 FIFA World Cup

Dollar Shave Club - I gotta be me / Get Ready (2018) 3:40 (USA)

Dollar shave club shows us how we all get ready

Pantene - ‘See beauty, not gender’ (2018) 2:18 (Thailand)

ความในใจของปอย ตรีชฏา

Sunsilk 'Hair Talk' / Rock Kwanlada (2018) 4:33 (Thailand)

Get the kleenex, it's a Thai ad and we're going to get misty-eyed!

Pantene - #StrongerNow / Kevin Balot (2018) :30 (Philippines)

Kevin Roxas Balot was born on 1991 in Matatalaib, Philippines.

Unibet "Queen Rules" (2018) 1:00 (UK)

On International Women's Day, FCB Inferno, the agency behind Sport England's 'This Girl Can', is launching Queen Rules - a new way
none
10 Comments

Bench/ "So In Love / How long can you keep a secret? (2018) :60 (The Philippines)

"How long can you keep a secret?" asks this Filipino ad that tells the short of story of young love and scents.
1 Comment

Coca Cola - The Wonder of us (2018) :60 (USA)

Europride - The Voice of Change (2018)1:25 - Sweden

The Voice of Change is an innovative radio spot recorded over seven months.

IKEA Canada - Wonderful World (2017) :90 (Canada)

1 Comment

Transgender former L’Oréal model Munroe Bergdorf defends "all white people are racist" comments

Model Munroe Bergdorf was part of a recent campaign created by L’Oréal that champions diversity, but after posting "all white people are racist&q
3 Comments

Blush Lingerie - For every woman. We mean every. - OOH Germany 2017

"For every woman. We mean every." reads the Blush lingerie billboard featuring a bearded man in silky secrets.

Coca Cola - "pool boy crush" (2017) :60 (Argentina)

It's a long hot day, and the handsome pool boy is working hard, with his shirt open. The daughter of the house watches him, dreamingly.
33 Comments
1 Comment

Catholic groups bus ad stating biological reality is investigated for "possible hate crime"

The bus belongs to Catholic group, Hazte Oir, which translates as "Make yourself heard." Ignacio Arsuaga, the president of Hazte Oir, argues
7 Comments

ACLU TX - Taking a Seat, Making a Stand (2017) :60 (USA)

GSD&M, a usually quite creative ad agency in the heart of "weird" Austin, created this ad pro-bono together with five-time Academy Award

Diesel - Make Love Not Walls - #MAKELOVENOTWALLS (2017) 1:40 (UK)

Make Love Not Walls - Diesel SS17

Microsoft "Celebrates the season" (2016) 1:43 (USA)

Secret - Ladies' Room #StressTest / No wrong way to be a woman (2016) :30 (USA)

Secret deodorant has just launched this ad with the words "There is no wrong way to be a woman", effectively throwing away their thirty year
1 Comment

H&M - She's a Lady (2016) :90 (UK)

34 Comments

Heineken Light - Neil Patrick Harris & The Grill Master "flip your meat" (2016)

It seems to me there's some basic code language going on here that is missed by the BBQ man who insists that you never flip another mans meat.

Romanian creatives make an accept ring for Pride

On May 23rd 2016, the Coalition for Family gathered 3 million signatures to change the way “family” is defined in the Romanian Constitution.
5 Comments
1 Comment

McDonald's McCafé - "I like guys" (2016) 1:30 (Taiwan)

A young man has a heart-to-heart with his father at a McCafé.

Inter-LGBT - The Obstacle Course (2016) :60 (France)

Thinx subway ads use text style conversation as copy

Thinx are running a new campaign in the New York City subway stations, it can be seen at Grand Central and Williamsburg’s Bedford Avenue stop, and in
4 Comments
none

Robert Dyas - We're Robert Dyas and we're gay. And straight. And bi... - (2015) 1:03 (UK)

This pair has been badlanded here.
4 Comments

This Saturday 1 august, the whole world can join in Amsterdam’s Gay Pride Canal Parade

LGBT's unable to take part openly in gay pride activities in their own country can sail in Parade “virtually” on a secured website
1 Comment

Tiffany & Co. - "Will you?"- (2015) :90 (USA)

Tiffany & Co received (or plain paid for) lots of social media accolades when they ran the "Will you" press ad featuring a handsome gay

Tiffany & Co. asks: "Will you?"

none

LesbianEmojis on Apple iTunes Created by Pitch's Kimberly Linn

2015 makes it easier to come out without coming out with LesbianEmojis, available now for the first time on Apple iTunes.
1 Comment

Mix Brasil Festival "Everyone is Gay" (2014) :45 (Brazil)

This spot for 22º Mix Brasil Festival of Culture and Diversity takes the stereotypical "if you do x behavior than you're gay," and turn
5 Comments
3 Comments
1 Comment

PETA tries new 'shock' ad tactic, showing gay man as fairy

PETA must have realized somewhere that their constant nudity and generally misogynist advertising wasn't raising any eyebrows anymore, as even I

Pages

Subscribe to LGBTQ