Is PR doing its job? Hear Louis Capozzi, CEO of Manning Selvage & Lee Public Relations (MS&L), give insight into this fast paced industry, what successful ad agencies and PR firms are doing now and how the traditional model has changed dramatically. At MS&L, Capozzi counsels clients on public policy, crisis management and marketing. He has developed corporate communications strategies for Nike, Philips, General Motors, P&G and many others. In his career, he has previously worked for Ketchum Public Relations, Hill & Knowlton, and Aetna. Capozzi is also the current chairman of the board for the Council of Public Relations Firms.
You can tune in Saturday 8-10 p.m. CET (2-4 p.m. EST) to theadvertisingshow.com for the live webcast. Or check out the commercial free archives
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