hip-hop

84.Paris launches "Cities Made To Create" to promote CHILE 20, the exclusive adidas original x Foot Locker collection

For the launch of their new CHILE 20 collection, adidas originals selected 84.Paris, an agency positioned towards new generations, and their pop and s
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Rapper A$AP Ferg designs his own Redline BMX, shows it off in music video made by Amsterdam’s HERC

How to turn an oldschool BMX sport brand into a desirable lifestyle brand? By creating pop culture instead of an ad campaign.

Expensify, "Expensify This" (2019) :30 (USA)

"There's no such thing as a high-octane, ice-sculpted Italian sports car made from the frozen sweat of champions," they said.
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First Choice "Go Mahoosive" (2017) 2:00 (UK)

Nike ID - Color Swag - (2010) :30 (USA) spec

Two hip hop dancers play a game in which the object is to "color" as many Nikes with their own personal style.
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